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4.Set your product order numbers at one (1). In other words, when someone clicks a purchase button, have
cart say one (1) item purchased when they preview their cart instead of zero, making them select “1” again.
5.Include a no-cost gift in
shopping cart, with
receipt or in
Thank You email, especially with large purchases. Let your customers know you appreciate their business. And ask for referrals!
6.Test special product and package prices with offers on a “Thank You” page or with a “Thank You” email.
7.Accept multiple payment options when possible; credit cards, faxed and telephone orders, print checks, money orders, echecks and 3rd party solutions like Paypal. Note: many businesses use American Express.
8.Choose a progressive shopping cart software solution like ProfitAuto at http://presssuccess.com/AutoPilot for a variety of services, pricing packages and options for company growth. ProfitAuto manages not only
cart but also your leads, contacts and shoppers with automated “Thank You” follow up. It also has autoresponders for pre-sale and after-sale communications, digital tracking and delivery solutions, importing / exporting of lists and autoresponder series, electronic coupons, affiliate programs and more.
NO-COST TRIAL AND INFORMATION
For a 30-day no-cost trial of ProfitAuto, sign up online at http://presssuccess.com/AutoPilot . And download ebooks with loads of information to help with your business from
“Freebies” section of
OhioHelp.net bookstore at http://www.presssuccess.com/bookstore
So tweak your checkout process. Make your clients and your company happy. And ring up more sales. To learn more top tips and receive them on a regular basis at no charge in your email, sign up at http://ohiohelp.net today or email diana@ohiohelp.net .
* From research (Fall, 2001) by Vividence Corporation, specializing in Customer Experience Management (CEM) products and services.

By Diana Barnum, president of http://movingaheadcommunications.com and CEO of http://ohiohelp.net . For more help with marketing, public relations and writing, email diana@ohiohelp.net or call: (614)529-9459.