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Promoting a movie through posters should always have
marketing objective. Take for example
poster of
2003 animate movie "Finding Nemo". Posters like these stir up a lot of attention for
younger audience since they are
target market. It communicates well to
kids and thus encourages
parents to go and watch
movie with their kids. Such is
effect of a poster making it to
box office.
"Ocean’s Twelve",
sequel of
2001 hit, "Ocean’s Eleven", would not have made it to box office if not for
promotional merchandise like
movie poster. What makes this poster different is
highlight of
actors and actresses involved in
film. This is also a great approach to make
people watch
movie.
Did you ever wonder why
"Lord of
Rings" made it to box office? Aside from
movie trailers being shown on television, posters in movie houses add to heighten
interest of
moviegoers.
Different people react to different situations. Similarly, different people make different reactions to a poster. Your objective should then be to generate attention- enough to encourage and tickle your target market's curiosity from
posters you have created for your movie. In order for your movie to make it to
box office, your posters should be able to draw attention and interest.
This article is supplied by our team to propagate
advancement of poster printing technologies out in
market and may refer to other existing articles.

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