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Investing in an inexpensive digital camera is worth effort and cost. Your ability to take pictures of your product and download to your site provides immeasurable savings of time, money, and aggravation in long haul.
Even when you turn web site maintenance and operation over to marketing staff, as your business grows, there is something to be said for a business owner who can not only manage but has basic mastery of its internet operations.
5.How can they buy product or use service? The Contact and Order Page provides easy access to you or a company representative—essential to business growth. In this fast paced society, people still want to know they can communicate and receive immediate responses to inquiries they may have and gain clarity about services or products they are purchasing. This page can include an auto responder (auto responder means providing a section for automated responses to questions).
Individuals complete auto responder form on this page, including name and e-mail information. In comment section, they provide and specific concerns or questions. The message is automatically sent to your e-mail. You can automatically respond). This is a great way to build your customer base and attract new customers while exchanging information and ideas. Including Auto Responders also suggests you care about customer opinions and concerns.
As an order page, you can investigate several e-commerce companies that provide merchant accounts so that people can buy immediately. Pay Pal is one free merchant on line account services. Your customers identify product to purchase, can pay through a secured system and you follow up by shipping orders. There is a charge for sales transaction. There are others.
The important consideration is knowledge that you do not have to expend hundreds of dollars in start up phase to enter competitive market professionally, ready to serve your market.
Be Mindful of Traps
After reading this article, you may feel challenged by process of web site development. My caution is that you take each step a bite at a time. If you decided to contract with an independent web site consultant, make sure you have direct contact with this individual via phone or visit. Prepare a list of questions including clarity about level of control you will have over your site.
What is rate for additional and ongoing costs? Have consultant detail, in writing, exactly what is included in basic development package, how they charge for maintenance of web site, and when does it begin (for some charges do not occur until site is up and running; for others charges begin as soon as they have completed design).
Be sure final contract for service is in writing, providing a clause for both to terminate agreement, with proper notice, without penalties for you. Ask questions! Ask questions! Ask Questions! The only stupid question is one you don’t ask. The key is that you establish a comfort level before moving forward.
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Theresa V. Wilson, M.Ed. is a freelance writer and owner of a home based business dedicated to providing products and resources for grieving families and caregivers facing health recovery and crisis related issues. Her Grief and Health support sites are www.meetingtheneeds.org and www.renewingyourhealth.org