The third step in writing your killer copy is to let your prospects know that there is a solution to their problem. Not only is there a solution to their problem, but you have solution.

Remember these three magic words, "I can help."

Identifying problem is not enough. You have to show reader that there is a solution and you have it.

Tell them every benefit they will get when they order your product or take advantage of your service.

Let them know you can help them make more money, save time, or improve their health.

Step # 4.

The final step in creating killer ad copy is getting prospect to take action.

Identifying your market, determining their problems and letting them know you have solution, is not enough.

You have to make them act.

You have to create a sense of urgency.

There are many ways you can do this. You can offer a special discount for fast action.

You can offer special fast action bonuses.

Ask for order.

Let them know they don't have to put up with their problems another day. You can solve them right now.

These four steps are a basic outline to get you started.

Start studying sales letters you read and break them down into four basic steps. Determine how effective writer was in covering bases.

Make notes on how you could improve on sales letter. Learning to write persuasive copy is a life long venture.

You can write persuasive copy. You have basics, rest is up to you.

Wishing You Success, John Colanzi http://www.internet-profits4u.com

Folks, if you are just getting started in using free-reprint articles to promote your business, please realize that it is completely unnecessary to steal words of others! Inspiration resides in all of us, and we can find it in most bizarre of places.

Back to my original article on this topic, which was written for Max Shifrin (one of my ghost writing clients by way), this is what I said:

When in doubt, I always turn to search engines to find inspiration. I might have a general subject in mind, but I might not know how I want to address it. That is until I am reading someone else's view of this subject, and Boom!, inspiration strikes.

A spark goes off in old brain and I know exactly where I am going tonight. I know exactly how I will proceed with my new issue and article.

When I am done, you could look at original source and never understand how I decided my slant on article. That is because source being read only serves to spark inspiration from which article will be written.

To read this article in context, click following redirect link and read second article called "Online Publishing: Where Do You Want to Go Today?":

http:/ hephantomwriters.com/promotion-tips

This topic is being addressed today for one very important reason. I keep seeing my words pop up in articles of another! These words are derived from articles I write in my own name and in articles written for my clients. While everyone can read this article, it is actually only intended for one person. They know who they are.

In meantime, this article also serves as a warning to those who are just getting started with this very lucrative promotional technique. There really is no reason at all for anyone to steal from another to become successful online. When we tell you to copy what works, we are not telling you to literally steal what is working for us!

And to one person who is choosing theft as basis of their business, be forewarned. I am watching you and gathering a portfolio of examples to use against you in a court of law. When I have gathered together my case, you will be hearing from my attorney. Funny thing is, you do not know how many people I actually ghost write for, so you have absolutely no idea how deeply you are exposed! Thinking on Lewis Carroll's "Alice in Wonderland", how deep does rabbit hole go? Think about it.

There is only one way for perpetrator to avoid courtroom in this case. Make your confessions and agree to my terms for keeping yourself out of court room. This is not just about me and my ego. This is about value of work that has been done for my clients who have been ripped off as well. The ball is now in your court. I will await your message.

mailto:bplatt@windstormcomputing.com

Folks, honesty is always best policy. Honesty will keep you out of court and in black. Find inspiration where it may reside and use that inspiration to join those of us who are in 5%, by using powerhouse that free-reprint articles represent in process of growing your online business.