Articles usually pull more response than regular ads becauseif people like your article they will read your resource box to find out more information.This will lead them to visit your website or e-mail your autoresponder.But again article has to have a resource box in order to act like a soft-selling ad.

The number of places to submit your articles are growing by leaps and bounds every day.There are millions of e-zines and websites with thousands of new ones being added everyday.

Plus most of this e-zines and websites deal with only one subject,so they are highly targeted.By writing and submitting just one article,you have chance to be published in front of thousands,maybe even millions of targeted people.

6. Submit your chat room, e-mail discussion list or discussion board to online community directories. You can find them by typing " community type" with word "directory" in any search engine.

7. Create an e-zine just for people who participate in your online community. Allow them to subscribe for free. When they receive each issue, it will remind them to come back and participate in your community.

8. You (the owner of online community) should participate regularly. Post information that will benefit other people. This will show them you care about your online community members.

9. Have plenty of people to monitor your online community. They could remove postings that turn away people like profanity, spam and other off- subject postings.

10. Your online community should contain user friendly features, like a search option for archived discussions, easy posting or chatting options, email updates or digests, etc.