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Give your visitors a little humor. Don't be so serious; tell them a joke now and then. If they associate your web site with being happy they will keep coming back. It will also make you seem more approachable and human.
7: Free Stuff
Everyone loves to get free stuff. List free stuff on your site. It could be anything, software, services, sample products, e-books etc. The freebies should be related to your site topic. Keep freebies coming and your visitors will return regulary.
Tell your subscribers about sites related to your site topic. The sites should be helpful and/or interesting. Become your readers site directory and they will come back.
Set up a forum on your site. When visitors post they can request they are emailed if somebody else posts to their post. They'll come back to site when they get this email. Maybe post again or check other posts and post there. Essentially they then also build you fresh new content.
10: RSS Feeds Convert new content you add to your site into an RSS feed. Visitors can sign up to your feed and your content will be permanently displayed in their RSS aggregator. As long as you regularly update feed visitors will come back to your site.
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