Making Your Website Stronger

How strong is your website at getting its message across? You can get your message across more strongly and effectively by:

- Using short sentences, bullet points and punchy text - Backing up your message with key selling points and benefits - Reducing number of messages and options you present to visitors - Using carrots: don't be ashamed to entice people to get in touch with you or make an enquiry

Good luck getting that gold medal for your website!

Michael Cheney

4. If you are using a dedicated server (instead of simply using a one site hosting account), you can allow people to sign up for a free web site on your server. Since you are giving away space, require them to include your banner ad at top of site. (Note: Even if you are using a single hosting account, you may still be able to take advantage of this idea if you can set up unlimited subdomains with their own domain names. Many hosting companies will let you do this for a small, one time charge.)

5. Set up a reciprocal links directory on your site. There are tons of reliable software programs that are fairly inexpensive that make doing this a breeze! You simply allow people to add their link to your free web site directory. Just require that they return a link back to your web site, advertising your directory. Make sure you provide people with a link from your main pages to get to your directory and add their reciprocal link.

6. Allow people to provide your free online service to their web site, visitors, or e-zine subscribers. This could be free e-mail, e-mail consulting, search engine submissions, etc. Your imagination is limit! Think about this for a little while. What do you have that you can give away free? How about a short report on your niche market? Use tools that you have available (such as an autoresponder) to make this even easier for you to manage.

7. Allow people to give away your free software. Just include your business advertisement inside software program. There are many tools available that allow you to "brand" software with your contact information and message. Simply pay for these rights and software is yours free! Or, you can even find some programs that allow you to create your own software. Use search engines for some ideas.

8. Do you have a knack for web design? Create some templates, graphics, etc. and upload them to your site. Then, allow people to give away your free web design graphics, fonts, templates, etc. Just include your ad on them or require people to link directly to your web site. Make sure that you include a link back to your site in copyright notice as well and require them to keep your copyright notice in tact.

9. Write an ebook. Allow people to place an advertisement in your free ebook if, in exchange, they give away ebook to their web visitors or e-zine subscribers.

10. Purchase branding rights to a viral eBook. Allow people to give away your free ebook to their visitors. Then, their visitors will also give it away. This will just continue to spread your ad all over internet.

---------------------------------------- (c) Copyright 2004 by ViralMarketingOnline.com and The Abundance Group, LLC. All Rights Reserved.

About the author: Gina Gaudio-Graves, Esq. is an attorney and an Internet Marketing Consultant specializing in internet advertising. Gina founded The Abundance Group, LLC in 1996 which provides assistance to people looking to make an income online. Gina has written a series of viral eBooks which are available through ViralMarketingOnline. Visit: http://www.ViralMarketingOnline.com for a free viral eBook as Gina's gift and sign-up for our newsletter.