How To Sell Snow To An Eskimo

Written by David Hallum

Continued from page 1

Willie gave me a list of things that could be made out of snow. You see Willie stayed in Alaska for a while and knows snow. I myself have no idea because I live in Texas and rarely every see snow.

I also posted my question onrepparttar "Home Business Web Sites Forum" ran by Steve MacLellan a Canadian. Steve told me of a Hotel built of snow and ice in Canada. He also mentioned a few other items that could be made from snow and/or ice. Steve is a web developer but knows more than I about snow. You can post business related questions on his message board at:

Steve is very knowledgeable and helpful.

While I've never sold a single Eskimo snow, If I were really determined to do so I could. How? >Fromrepparttar 127294 list of things Willie and Steve gave me of what could be made from snow and our discussion of living in Alaska. I found several ways I could process or repackage snow to sell to Eskimos.

Let just say I was determined to sell Eskimos snow. The first thing I would need to do is talk with some Eskimos to find out what their needs and wants are. Then all I would need to do is show them how my snow-based product is just what will satisfy their needs and desires.

So remember ask questions, satisfy needs and desires, and be determined. And soon people will be saying you can sell snow to Eskimos.

David Hallum is a publisher and entrepreneur. His latest business is "The eBook Catalog" this catalog is a joint venture between publishers worldwide. David has united these publishers to bring you their best ebooks. To get a free copy of this catalog go to:

16 Quick Retail Promotional Ideas To Increase Your Sales Without Discounting

Written by Kris Mills

Continued from page 1

10. Package your products together. Cosmetics companies are famous for this. Package some of your poorer selling products together with your most popular lines and promote them as some sort of package. Packaged products make customers feel that they're getting a good deal for buying in bulk, it maximises your average transaction value, and it helps you move slow selling items.

11. Bounce backs - it's a fact that a customer is most warm to your products and services right atrepparttar time of purchase so make a special offer to them right when they buy - something that complimentsrepparttar 127293 product they've just bought.

12. Package your knowledge - create introductory reports and newsletters and package them in with their product purchase.

13. Cross-selling checklist - this is a great way to maximiserepparttar 127294 average transaction value of each sale. Either run through a checklist withrepparttar 127295 customer (eg. The "building a pergola" checklist listing allrepparttar 127296 items they'll need) OR create it into a special "how to" guide that includes instructions and enables them to check off allrepparttar 127297 items they need. This doesrepparttar 127298 customer a favour because it ensures that they don't forget an important item and it bumps up your sales figures too.

14. FREE after sales service - cleaning or maintenance of purchased product.

15. FREE hotline service - where they can call and ask specific advice relating to gettingrepparttar 127299 best use of their product.

16. FREE design (valued at $200) - this service quite often involves your time only so it has a high perceived value but a low hard cost.

Kris Mills of Words that Sell ( )is a top selling copywriter and respected author of numerous publications. For more copywriting and direct marketing tips, visit

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