How To Properly Use Ezine Advertising - Part Two

Written by Joe Bingham


Continued from page 1

Definitely subscribe to those ezines you think will be best suited for your ad. Get to knowrepparttar kind of contentrepparttar 124339 ezines usually run. The fastest way to accomplish this is by searching through archived issues ifrepparttar 124340 ezine in question provides this. If not, subscribe and read a few issues to learn more aboutrepparttar 124341 usual topicsrepparttar 124342 ezine covers.

After you get to know some good ezines, see if they have a recommended reading section that will lead you to other good ezines. Many ezines put a recommended reading or equivalent section right inrepparttar 124343 ezine. However, be sure and judge them for yourself. Don't just followrepparttar 124344 recommendations blindly.

At this point, you will be able to make a short list of ezines to further examine. That's right, you still have some more examining to do before you will be ready to purchase advertising.

One thing to realize, however, is that subscriber count is not necessarily that important. Sure, it's great to find a large ezine that fits your ad perfectly and doesn't cost too much to advertise in, but quite often small ezines will represent just as good of a value.

The next article in this series will go further into analyzing an ezines subscriber base,repparttar 124345 type of ezine it is, andrepparttar 124346 actual cost of buying an ad.

Joe Bingham, Editor of the NetPlay Newsletters Subscribe to 1 of 3 Quality NetPlay Ezines, See which one fits you at: http://www.netplaynewsletters.com Need To Publish Your Own Ezine? I'll Write It For You and Show You How to Make It Successful! http://www.netplaynewsletters.com/publisher.html


Discover These 7 Ezine List Hosting Choices

Written by Maria Marsala


Continued from page 1

~~yahoogroups.com Yahoo Groups - When you use this service, you will have, for your readers,repparttar largest number of community building tools for members. These include a chat room, place to upload important files, automatic distribution of files you request, a calendar to send out reminders, and more. Allows you to automatically "subscribe" members who have requested you to subscribe them to your list. Each message usually contains at least one large ad.

~~www.bravenet.com Bravenet - Limit 500 subscribers per elist although you can set up additional elists on this service. Double opt-in for subscribers only. Easy system allows you to email yourself a copy of your subscriber list.

~~www.smartgroups.com Smart Groups - This is a newer service, very basic, no annoying ads on top. Your elist will contains a calendar that you can use for reminders of classes etc. The only way to delete your elist from this service is to contact smartgroups customer service.

~~www.coollist.com Cool List - Newer elist program. Ad is onrepparttar 124338 bottom. Very basic service.

__Paid Services - - Prices start at approx. $20 per month for smaller ezines and end up inrepparttar 124339 thousands of dollars for larger lists. Some have subscriber limits at that price, some offer free trials. Each company offers different services. ~~Topica http://www.topica.com ep/ ~~Yahoo http://e.gotmarketing.com/collateral/yahoo/smallbusiness/campaigner.html ~~Constant Contact www.constantcontact.com ~~List Channel www.listchannel.com ~~Web Valence www.WebValence.com ~~List Universe www.List-Universe.com ~~Spark-List www.Spark-List.com ~~List Serve www.listserve.com/ ~~Microsoft's B Central www.bcentral.com/services/lb/pricing.asp ~~Cartville is one of companies that also offers ezine mailing lists along with many of it's shopping cart packages. www.cartville.com ~~Comparison chart of ezine hosting companies by Gammadyne http://www.gammadyne.com/gm-comparison.htm ~~elist Directory of companies http://www.list-business.com/

NOTE: As a precaution against dot.com companies that end up out of business, make surerepparttar 124340 company you choose allows YOU to downloadrepparttar 124341 email addresses of subscribers. Then download your list at least monthly.

Copyright 2002 All Rights Reserved. Maria Marsala, Business & Life Coach-Consultant. Maria works with successful individuals as they take their success to an even higher level. Subscribe to "Helping You and Your Business Grow" our free weekly online newsletter or download our free business ebook at http://www.CoachMaria.com/ebook/download.html


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