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When you've got your winning formula, you should pyramid your profits to expand your business. A minimum of 50% of your profits should go back into your business in first 6 months. If you're only using money you can live comfortably without, you should place 100% back into marketing, you'll have plenty of time to enjoy your victory!
The final step in your battle plan is to keep a log book. Just as generals study battles from past and chess players study strategies from old masters, you must begin your own manual.
Don't rely on your memory!!
In your manual keep every advertising campaign you've waged. Be as detailed as possible. What worked and what hasn't. Key your ads to determine where your profits are coming from.
Test media used, actual ads and sells letters, etc. Sculpt your business. If your business is based on profits, best way to insure profits is same way you'd carve an elephant out of granite. "Remove everything that's not an elephant!"
This article is just to get you started. The only person who can guarantee your success is you.
In immortal words of Ali, "WEEEEEEEE, MEEEEEEEE!!"
Wishing You Success
John Colanzi publishes the "Street Smart Marketing" newsletter. To subscribe mailto:ezmailer-subscribe@listbot.com If you want to cash in with your own direct response web site visit: http://www.internet-profits4u.com