Chris McClean has created a service that connects web site owners with free courses. http://7LessonCourses.com lets you choose course you want to offer, insert your ad in course, then gives you a simple sign-up form to put on your site.

In case you want to create your own course, here are mechanics:

1. Pick a problem that lots of your customers struggle with. In my business big stumpers are getting a site that sells, finding a way to handle email, figuring out search engines, and finding low-cost ways to advertise effectively.

A course on any of these is guaranteed to bring lots of interested prospects and customers (and you can bet I’m plugging my ads here and there during course).

Your course could be on how to complete a basement, how to avoid an IRS audit, how to give your kids straight teeth, or anything else that customers often ask about.

2. If you don’t write or have time to pen your own articles, look for others who have written on topic. It is perfectly legal to put their ideas in your own words (always proper to give them credit).

You can also quote article. It is best to ask in advance, if your course is for commercial purposes. Start your article, then say expert Jane Doe has some valuable information. Include a few paragraphs of what Jane wrote.

Be careful not to use so much you give away her entire article and spoil her ability to sell information.

Email is by far most popular feature of Internet. Use your own email course to build an audience and promote yourself as someone who knows their field.

http://www.roibot.com/r.cgi?R30111_3traff

ROIbot also has a ton of other cool tools for automating various Internet marketing tasks. It will automate just about everything: except your creativity, of course.

3. Sticky Reminders

If people don't come back on their own (they probably won't), you need to remind them to come back. Better - you need to "give them a reason" to come back.

Clearly, best way to do this is to run an email newsletter. Provide some valuable content in your newsletter each time and your readers will love you for it. Once they love you, get them to come back to your site by reminding them about your valuable content. Or, you can inform them of new useful features as you add them.

The above two resources I listed will empower you to run your own email newsletter right now. ROIbot has a feature called "Newsletter Server" that will let you manage your newsletter totally from your PC. It's very powerful, and totally easy to set up. If you like configuring CGI scripts, and your server can handle extra stress, "CGI-Resources" has a number of scripts you can install.

Do all of this stuff today and you'll see an immediate increase in your site traffic. Guaranteed.