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In addition, play around with these search tools. Include www in your search and try it without www as well.
These search tools also work great in other search engines. Like Yahoo, Altavista, Alltheweb and others. Keep in mind that each search engine has different particulars and some will give better or worse results.
You can also try to use this with domains that get top ranking for your search terms. If you do a link search on those sites, you can try and trade links or get a backlink from your competitors links. This will help you rank higher, since links all wind up going to same place.
Remember, search engine ranking is an ongoing effort and once you can obtain good ranking, it will increase your visits, targeted sales and your sites exposure. All Free.
If you want any help with these, drop me an email at firstname.lastname@example.org
Jim Hoffman is co founder of Inet Goodies an Internet Resource Group focusing on helping people succeed online through several partner sites. Find out more at http://seogoodies.com