* Over-indulge On Your Resource Box

It's generally accepted that your resource box, or "About author" by-line should be no more than 6 lines in length. Many publishers will object to anything longer, and unless your article is particularly exceptional, they'll bin it.

* Don't Use The Standard Format

Most ezine editors expect your article to be in this format:

Plain text, hard wrapped at 60-65 characters per line.

It's only way to guarantee piece appears as intended. Anything else creates extra work for editor, either reformatting, deleting HTML code, or fixing incorrectly printing characters. To save time, such articles are passed over.

* Send Your Article As An Attachment.

Attachments require opening, something that may be put off and forgotten about. Worse still, legitimate fear of virus infection means many people delete them on sight. Paste your article into body of email, so editors can scan through it immediately.

* Send Multiple Copies

It's tiresome to have to delete 2 or 3 copies of your article each time you make a submission. And it tells recipient you don't value their time. A source of annoyance, your article will lose points in comparison to other articles of equal merit: The subconscious mind is a powerful thing!

Check your submission list for duplicate domains. Those from free email accounts are usually obvious, but if you're unsure, check. It takes less than a minute to paste a domain name into a browser and load site. How much money would you make if your article was published? Worth a minute?

* Say How Wonderful Your Article Is

All too often I receive article submissions that start something like this:

"Hi! Here's a great new article for your ezine that your subscribers will love!"

Few ezine editors will appreciate YOU telling them your work is great. Or that THEIR subscribers will love it, especially when it's obvious you don't even know editor's name, nor title of their ezine. This tactic might work on a new publisher, but will lead many of more seasoned to ignore you.

...

Most of articles an editor receives are passed over for one reason or another. The secret is to stack odds in YOUR favor. Give editors what they want and you WILL be rewarded!

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The Financial Rewards?

My phone rang off hook for over a week. I took over 100 calls, taking reservations. I had far more people want seminar than I had room. The rest I invited to future seminars.

I collected over 60 email addresses. To each of them I sent my monthly eNewsletter "The Book Coach Says" with a special offer on one of my How to Write and Market Your Books Fast Kits. I sold each participant a special report for $5, over $300 in all. Other sales amounted to over $300. I was also paid for seminar by my sponsor. I got four new bookcoaching clients worth thousands of dollars over next few months. I got new attendees to my free seminars on book writing--some of which became clients.

That year, twenty-four of my clients published their books. They, in turn, told others of their satisfaction. I became a respected book coach who attracted through my web site, teleseminars, eNewsletter and clients--many more clients!

At same time, I have created several new books to help writers who may not be able to attend my seminars or hire me as their coach.

Take advantage of press. Write an outstanding, outrageous headline aimed at editor. When it sparks an interest you will get your feature story!