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There is a threefold advantage in doing so. Firstly, it's a highly efficient way to 'bundle' goods or services together. Secondly, it's a great way to introduce continuity in your business, and last but not least, it encourages hyper-responsiveness.
Explosive Strategy #4: Identifying Hyper-responsiveness
Have you ever encountered a customer who seems to buy almost anything you put out? Customers who seem to be on "standby", waiting just to grab just about anything new that you put out or recommend?
It's a great idea to group such people into an "A-list".
The 'high rollers' if you will.
Usually, such people will come from your own database, and it should be your business priority to encourage hyper-responsive behavior. Make sure hyper-responsiveness is always well rewarded with surprise bonuses, freebies, and nurturing communication.
Remember, because of
Pareto principle, 80% of your profits will come from 20% of your customers. Guess who belongs to
20%?
Explosive Strategy #5: Multiple Income Sources
You're practically leaving money on
table if your business is limited to a few channels.
Affiliate Programs have made it possible for almost any business to make money from ancillary products at a few mouse clicks.
Why go through
hassle of product development and
costs associated with it. Remember, you're never in
'business' of anything, but you're always in
business of marketing
'business'.
And all you have to do as an affiliate is basically market.
Though many affiliate programs are free to join, it would always be a good idea to purchase
product in question and do a thorough review first before recommending it.
While you don't exactly need 'brass balls', it is imperative to note though, that as an information facilitator, you should feel good about recommending a product that you sincerely know will benefit your list, and not be afraid of getting 'flamed' for trying to pitch.
If someone is offended and unsubscribes, then just shrug and say 'next'. You don't need such people on your list.
There you have it, my "Big Five" strategies for optimal business growth and profitability.
Use them, and watch your business take on a new dynamism! A positive side effect may include swelling of your bank account.
Best of all, they don't cost a cent to implement, so don't wait.
The time is now.

Jo Han Mok is a frequent guest and featured speaker at Internet Marketing boot camps and conferences on subjects such as copywriting and Joint Venture Marketing. Find out more about his explosive strategy for creating a business that makes over $100k a year in 7 days or less at: ===>http://www.7daystonicheprofits.com