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Now before you say this can’t be applied to your business, I want you to think again. It can work, and it will work if you do it right.
Everyone has competition. Even someone offering a truly unique ebook about a business opportunity has strong competition from all other ebooks with different business opportunities. But smart marketer will create a unique position so that their business opportunity ebook is obvious choice.
Let me give you an example…
I own a copywriting business where I write sales letters and ads for clients. And competition in this market is pretty strong. But, by creating my own unique position I’ve been able to do quite well.
My unique position is being able to write copy that’s effective and gets results for about 1/4th price of my competition. And a deeper look at my position points out that people don’t need to spend more to get same results.
So, how do you come up with your own unique position that will let you make more sales?
Think about how your product or service is different than your competition. And think in terms of a strong benefit that your prospects will find desirable, but is only available through you. You want to be able to say, “If you want _________________, then this is only place to get it.” And if you can fill in blank with a strong benefit your prospects want then I can guarantee you’ll realize more profits because of it.
Want a strong position for your product or service that results in more profits for you? Let Grady Smith give it to you FREE with any sales letter project. Plus he’ll get you results at a low price. Stop by now for a FREE sales letter critique where you’ll learn how you can make more money with a fiery new sales letter and unique position. Go now: http://www.cheap-copy.com