How To Become A Powerful Affiliate Marketer In 10 MinutesWritten by Roy Chan
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#2: Become Obsessed with Testing and Tracking If you aren't testing and tracking absolutely everything - and I mean everything from your keywords, your ppc ads, your web site copy and any thing else you can think of to test/track, odds are stacked against you. Successful affiliates are maniacal about testing and tracking every detail of their campaigns. They are details oriented and use all of their collected data to refine their entire system on a day to day basis. #3: Innovate and Update Constantly Keep your approach fresh by testing new conversion tactics. If you rely on PPC engines for advertising, start throwing in e-zine advertising into mix. If that doesn't produce desired results, investigate banner ads, classified ads, message boards, offline media and anything else you can think of to get your message across. Don't rely on one conversion channel. If you send your prospects direct to merchant, change up your campaign and start sending leads to your own web site and start collecting email addresses. Experiment with your content and your web copy. Try out different link headlines. Never settle for familiar. Tweak everything until you've squeezed maximum conversion power out of it. #4: Pay Attention to Industry and Communicate with Other Affiliates The world of affiliate marketing changes every day. There is always a new tactic to implement, a change in rules at one advertising service or another, a serious technology failure at one of your merchant's sites and so on. Even though affiliate marketers are rabidly competitive group, they are also quite helpful and willing to trade information and tips with one another. You should bookmark following sites and make a point of visiting them weekly if not daily: http://www.associateprograms.com/ http://www.webmasterworld.com/ http://www.sitepoint.com/forums/forumdisplay.php?f=6 http://www.affiliatesdirectory.com/ Tip 5 - The Importance of Building a List Out of all possible approaches to affiliate marketing, lead capture and list building represents smartest and most effective option. Why? A lost visitor is a lost sale. A lost visitor is loss of potential repeat sales. Think of it this way: you're putting time and money into your advertising. If you aren't capturing your visitor's email addresses, you're basically throwing all of that traffic right down drain. When you capture your visitors to your list, you open a whole new world of profit opportunities - not just for short term, but for long term as well. The Benefits of List Marketing • You can educate your prospects. This will increase your conversion rate by giving you opportunity to turn hesitant prospects into enthusiastic customers. • You can market to your prospects over and over again. Your long term profit potential exists in repeat sales. Never work for “just one sale”. • You can double your return on investment while lowering your advertising costs. Once you've got a list in place, you don't have to limit your offerings to just affiliate product. You can bring in any additional, related products of interest to your list and make sales immediately without going through same advertising process all over again. Can you see benefits yet? Why spend money over and over again sending people to same page and “hoping for a sale”, when you can capture them to your list and have full control over conversion process? Any other approach leaves you at mercy of merchant's web copy and customer's mindset at first contact. You've got to lure your prospects in and expose them your message multiple times. This will save you so much time and money you'll wonder why you ever did it any other way. Tip 6 - Advanced Topics We've come to last day of course, and it's time to tie up loose ends and cover some advanced topics. As you know by now, affiliate marketing can be incredibly rewarding when done properly. There are also a lot of pitfalls you need to watch out for as well. One of these is merchant fraud. Merchant fraud, unfortunately, does happen. Merchants can use any number of clever tactics to cheat you out of your commission. One of these methods is to offer multiple payment options to customers without linking each one to their affiliate tracking software. For example, let's say that a merchant offers credit payments, payment via Paypal and payment via check to customer. The merchant tracks your affiliate ID up to point of sale and credits you if customer chooses to pay via credit card through merchant's main payment gateway. However, if customer chooses Paypal or check, your affiliate ID is immediately tossed. The only way around this clever trick is an exercise of caution on your part. When you evaluate a potential affiliate program, check to see how many payment methods merchant offers. Secondly, after you sign up for an account, examine you referral links. In fact, if you have budget to spare, follow your own link and choose one of alternate payment options and purchase a product. Did you get credit for that sale? Great! If you didn't receive credit, though, it's time to can that merchant and move on to more ethical waters. Here's another 'advanced' tip to consider: use affiliate networks like Commission Junction to evaluate potential merchants. Joining programs via a network is often a better choice than signing up at individual, non-networked sites. The reason is simple: membership in an affiliate network imposes stricter standards on merchant behavior. You also have access to a wealth of data on overall performance of other affiliates in that merchant's program. Last but not least, you need to focus on building trust among potential customers. If your merchant site doesn't do a very good job of this, then send your visitors to your web site. Make it clear what products and/or information you have to offer. Also, be vigilant about posting your contact information in a prominent place. Anonymity might be fun in a chat room, but it turns off consumers very quickly. For an extra advantage, consider having your site evaluated “net cop” programs like one at http://www.i-cop.org/, and get your site listed in online section of Better Business Bureau's web site. Tip 7 - Let's Work On it! Now you are fully equipped, let's do some work today and rake in profits together!You may consider joining our lucrative affiliate program here: http://www.pushbuttonhealthguide.com/affiliate_signup.thml
Roy Chan is a wellness practitioner. Receive free weekly health tips and claim your 4 bonus gifts (worth $127) when you subscribe to the Health & Wellness newsletter. Go here now for details: http://www.pushbuttonhealthguide.com
| | Avoid The Trap of Rampant online Home Based Business Failures Written by Alec Brown
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I was Foremost Expert of this Failure to Next Opportunity Loop for years. I have trophies of past failures to show off. I can be working on 30 Different Opportunities, my computer crammed with e-books and strategies, and going through my retirement money very quickly. Simply put, I went broke. Only then did I take stock of my Get Broke Quick overload addiction, and finally stumbled my way out of bankruptcy. On week of my BIG DISCHARGE, money started to slam into my bank account in massive unstoppable waves. This is only business I have, yet I am no longer a pioneer of failed opportunities. This may not work for you, but it is my salvation. This is how I narrowly escaped bankruptcy, and have lots left over for myself. This fully configured turnkey website is not fancy, http://homeincomeportal.com/random/ Yet, it is my full time business and all time salvation. Everything you need is right there for you to decide. Now, there’s always a Traffic Jam on my website. I discovered secret to all Financial Success in any online business adventure. It is a simple one. Work on one business, particularly if you only do your online business adventure on a part-time basis. Don't get distracted. Don't dilute your precious time. Work on your project, whatever it may be, until completion. Learn program; review all instructions over and over again, until you really know how it works. All Business is difficult to understand, especially if you spent your whole life working on a job, but take your time to understand it. http://homeincomeportal.com/random/
Alec Brown Retired Maintenance Engineer and A Proud Home Income Portal Owner. Alec is an 83 years retired Maintenance Engineer that lost his Retirement Savings of more than $200,000 in both MLM and online Business Ventures. He successfully recouped his loss and now works full time on his Home Income Portal at his 85 acre farm and 10 dogs in Muskoka.
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