You can submit your articles to individual ezine owners who accept articles. You can also submit them to article banks or directories which are web based.

Many ezine owners visit article banks or directories to look for content for their ezine. In this way, publishers find you instead of you trying to find them.

You can also post your article in article announcement lists which is email based. You post your article and your article will then be sent out to everyone on announcement list.

Include article writing as another weapon in your marketing arsenal. And best of all... it's free advertising, it's viral and it brands you. All it takes is time to write article.

Don't think it works? Well... you just read this article didn't you?

Serious marketer’s know this underlying truth and never promote a product or a service which is not their own unless they have a lucrative Joint Venture agreement.

So, You are warned! I cannot emphasize to you, how important it is for you to hold on to a business which has your name written all over it. Even if you occasionally wish to promote a killer product, it is always a good idea to promote it by using dual branding method where you are placing equal attention to your business.

Wal-Mart may have thousands of name brand products but none of products will dominate Wal-Mart brand in minds of consumers. Similarly, you should identify your website, your business as Wal-Mart brand. No matter what you sell, what you promote, Your website, your business must be brand foremost in your promotional efforts.

Point made! Act on it!

Don’t get lost in crowd by promoting a product or service without visitor knowing who is promoting brand. Don’t let your time and money be concentrated on promoting a brand exclusively without letting world know where and from whom it came from.

Create your own identity. Create your own brand. I promise you – You will be recognized!

Article © 2003 by Chris Desouza http://www.homebusinessinfo.com

You may use this article for your use as long as you include this entire resource box and author credit in your submission up to END OF TEXT message below. This article may not be altered for any reason.

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Chris Desouza is a publisher of Access Income Solutions HBI, a bi-weekly newsmagazine and resource guide for home based entrepreneurs.