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Build RSS Feeds and Blogs for Your Keywords.
One of best ways to use RSS is to set up a Blog and RSS feed for each of your major keywords. Any major topic or subject on your site must or should have a Blog and RSS feed to compliment your site's content.
To optimize fully, it is best to have a separate IP address for each of these Blogs, different from your site's IP address. You can even use Free Blog sites like Bloglines (owned by Ask Jeeves) or eBlogger (owned by Google). To take full advantage, it's best to use 'unique content' in these blogs and make sure you link only to high PR quality sites.
Ping Your Blogs Regularly
Pinging your blog posts regularly will alert search engines new content has been added to your site or blog. Most of you have probably noticed by now that using sites like 'MyYahoo' to ping your blogs and RSS feeds is a great way of getting your sites spidered and indexed quickly in major search engines.
Pinging is simply sending out a signal to all weblog tracking sites that your site/blog has been updated.
Here's a site http://pingomatic.com/ that will 'ping' you blogs automatically.
Add RSS Feeds to Your Site
Another way to attract search engines is to place high quality RSS feeds on your site related to your subject area. Use these feeds to provide valuable content to your visitors.
And it's quite simple to do; just add "&format=rss" at end of URL in your Msn search engine query. For example, to get an RSS Feed for 'tsunami relief' you would use this url:
In Yahoo URL would be slightly different:
Of course, you can change 'tsunami+relief' with keyword or phrase of your choice to suit your website's content.
Trying these RSS positioning strategies will give your site added visibility on web and a greater presence in major search engines. It will create dynamic links to and from your site and this will result in faster spidering/indexing of your sites. You should be using RSS to basically 'hotwire' your site or sites to major search engines such as Google, Msn and Yahoo -- in fact, it should be your number one priority.
RSS is still relatively new; despite popularity of blogging, podcasting, MyYahoo and RSS featured Firefox Browser, it hasn't totally gone mainstream. Many webmasters have not yet optimized their sites for RSS, so you can give your site a slight competitive edge if you act quickly. By taking full advantage of this new technology you will see a marked improvement in your site's traffic, not to mention a noticeable increase in your site's rankings.
So don't delay, 'hotwire' your site by utilizing RSS factor and you might be pleasantly surprised where it takes you!
To add RSS to your Site within minutes, download this simple
RSS and Blogging Guide.
Copyright © 2005 Titus Hoskins. This article may be
freely distributed if this resource box stays attached.