Continued from page 1
People who've had a profound influence on me.
In business, Dan Kennedy comes to mind first. Never met him, but hope to some day.
How about you?
Who are your idols? Who would you love to meet, if only for 5 minutes to shake hands and say "thank you" for
way you've helped me.
As you think about your business or career, are you happy with your current situation?
Are you doing what you really love to do?
Are you making
kind of money you want to make?
If not, consider this:
Maybe you need a mentor. Someone who's had success in your field and can provide guidance on how you can succeed, too.
If you are struggling to get to
next level, or maybe just to get a new venture off
ground, finding a mentor can make all
difference in
world.
As you look for a mentor, keep these 3 tips in mind:
1. Find a mentor who's actually done what you want to do, and has done it consistently and successfully for many years.
You don't want to hook up with a rookie. You want a veteran.
2. Find a mentor who is accessible -- someone you can reach out and touch.
I've never met Dan Kennedy, but he's made himself accessible to me through his books and tapes.
One of his marketing home-study courses included a consultation certificate that allowed me to send him one of my sales letters for his review.
(Now you know why I include a consultation certificate in my information products.)
So I sent Dan one of my sales letters and, true to his word, he critiqued it.
I've still got that critique. It started out by saying, "Overall, a solid job." Then it went on to offer suggestions for improvement.
Man, was I excited! I knew I was on
right track. After many unsuccessful attempts at direct mail as a marketing strategy, I finally had
confidence to try again.
And that sales letter that Dan critiqued enabled me to double
size of my business in 3 years -- from one sales letter.
3. Realize that mentors don't come to you. You've got to go to them.
To become great, sometimes you must first touch
hands of greatness.
Whose hands are you going to reach out and touch?
It's up to you to get out of your chair and find that person, that mentor.
It's up to you to make contact.

Wayne M. Davies, jazz lover, is Fort Wayne's only short, bald, stuttering tax accountant. He is also the author of 3 tax-slashing ebooks for the self-employed, available separately or as a 3-volume set, "The Ultimate Small Business Tax Reduction Guide." http://www.YouSaveOnTaxes.com/ultimate-guide