Points for each question range from 0 to 3. Results are : Q1 a)1, b)3, c)2, d)0; Q2 a)1, b)2, c)3, d)0; Q3 a)1, b)2, c)3, d)0; Q4 a)3, b)1, c)2, d)0; Q5 a)2, b)3, c)1, d)0; Q6 a)0, b)2, c)1, d)3; Q7 a)3, b)2, c)1, d)0; Q8 a)0, b)1, c)2, d)3; Q9 a)1, b)2, c)3, d)0; Q10 a)1, b)2, c)3, d)0; Q11 a)0, b)2, c)3, d)1; Q12 a)1, b)2, c)3, d)0;

Add up total points and scroll below to see how compatible your site is.

Score of 12 or less - Oh dear. There is virtually no chance of finding your site at top of search results, because you haven’t made your site technically compatible with search engines at ALL. To give your relationship with search engines a chance, you need to make some changes, FAST! If you don’t know why your site is incompatible, or need step-by-step help to reverse damage, request a Search Engine Compatibility Report: http://www.high-search-engine-ranking.com/small_business_specials.htm

Score of 13-20 - Lack of attention to your search engine relationship has cost you traffic and your rankings are poor or non-existent. You have one or two of elements in place to make your site search engine compatible, but you really need ALL of them to improve your rankings and increase number of visitors to your site. With 81% of Internet consumers relying on search engines to find web sites, it is vitally important that you keep search engines interested in your site by ensuring it is compatible with their algorithms and indexed by their robots. If you need help to make your site more search engine compatible, request a Search Engine Compatibility Report: http://www.high-search-engine-ranking.com/small_business_specials.htm

Score of 21-29 - You are aware of importance of search engines and have tried to make your site at least partly compatible. You have probably achieved a few listings for your site on major engines, but could be doing a lot better with a little extra effort. Spend a few days tweaking your site content to make it as attractive to engines as possible. Conduct a little keyword research to ensure you are targeting right keywords and phrases. Consider hiring a SEO specialist to boost your rankings and get more customers to your site. The engines won’t pay attention to you if more compatible sites come along so do it NOW before honeymoon is over.

Score of 30-36 - Congratulations! You have taken many or all of steps required to achieve a high ranking on search engines and are reaping rewards in resulting site traffic. Your efforts to make your site search engine compatible are sure to keep them infatuated with your site for a long time. Keep it up!

4. Growth of SEO Industry - Nothing too Nostradamus about this one. With importance of search engines finally sinking in, need for quality SEO services is booming in U.S. and U.K. I predict this solid demand will continue in 2002, especially in newly developing markets such as Australia/New Zealand and Europe.

5. Death of Two Majors - In any industry, there are always winners and losers. I think 2002 will signal demise for at least two of major search engines and directories, especially given relevancy and freshness of results are so important to market at moment.

6. One or More Major Partnerships - To survive in an industry as volatile as theirs, search engines often need to partner with others. I see some major rivals combining in 2002, just to stay alive. I also see some more major partnerships between online and offline firms, particularly between search engines, communications and media corporations.

7. Move away from In-House to Outsourced Services - Optimizing for search engines now involves a lot more than just traditional site optimization. It involves PPC or PFP campaign management, site copywriting, keyword research, marketing and industry consultation. As search engine optimization becomes even more complex and time consuming in 2002, more businesses will realize SEO is a full-time job and not something their marketing or IT staff can do 'on side'.

To get results, they will have to either hire a SEO specialist in-house OR (more cost-effectively) outsource their requirements from a professional SEO that has economies-of-scale in place to get job done quickly and effectively.

8. SEO industry Shake-Up - With growth of PFP & PPC, search engine specialists will have to keep their skills sharpened constantly in 2002 and keep up with industry developments to ensure they remain competitive. With consumer watchdogs keeping a close eye (see here: http://www.marketingsherpa.com/sample.cfm?contentID=1897), developing industry standards and ethics, as well as crackdown on spammers sure to continue, SEO industry is sure to experience a major shake-up next year, with only most successful and ethical SEO’s left still standing.

9. New Technologies - Finally, just like in previous years (think 67 character domains, Ezula, Zeus, MS Smart Tags), I’m sure there will be some significant technological developments in 2002 that will impact search engine industry and make us all head for forums and chat rooms in a panic. But that’s beauty of this industry - they don’t call it cutting edge for nothing!