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The faster your list grows, more people you'll have getting your messages and responding to your offers with REAL sales. So do WHATEVER you can to capture a prospect's email address - at checkout counter, over telephone, through all your printed materials, anywhere and everywhere you can.
Strategy #4: Market to your list(s) early and often!
Businesses that are making money online are doing so because they are 1) building their email list(s) and 2) using their listserver to deliver regular messages to it.
These messages can be: * a company newsletter * updates on your products and services * helpful hints and case studies, so that customers get more value from what they buy * contests, special event announcements, promotions, etc. * specials, sales, offers, discount coupons, etc.
Strategy #5: Automate your follow-up with prospects.
You make money in business with follow-up, by getting in touch with your prospects again and again and again, until they buy. The Sales Manager software enables you to do just that, by giving you technology you need to send up to 25 automated, personalized follow-up messages within a 90-day period. Now, automatically, you will have a follow-up system working for you 24 hours a day, 365 days a year, contacting prospects you otherwise would have neglected and lost.
BONUS Strategy: Send automated reminders for meetings and appointments, and to renew sales.
Include reminder service software with your website if it fits your business. You can easily send automated email reminders for appointments in a professional practice, when you have meetings with prospects, or when you sell products that are reordered over and over. These reminders enhance your credibility with your prospects and clientele.
Jerry Buchs is a marketing and public relations consultant for businesses and organizations of all sizes. For a free consultation to help you profit online, call Jerry now at 440 985-2813 (ET) or mailto:email@example.com?subject=SmallBiz_Help