It sounds like common sense, but day after day, in fact, probably hour after hour, people from all walks of life are literally buying into something that they know absolutely nothing about because someone they've never met says they're going to do well.

There are a number of excellent publications around that will prepare you for an online business. It's true, some are nothing but rubbish, but it's also true that any decent title has a money back guarantee through a reliable facilitator like Clickbank or like. Please don' be afraid to use them (of course, make sure that guarantee is there). Also don't be afraid to ask questions of anyone that you think may be able to help.

As I said, it's true that I don't advertise myself as an advisor or expert, but if someone who sees my websites or reads my writings wants a little more information, I have no problem giving it, provided it is specific and not just usual, "How do I make heaps of money" or "What do you suggest is best business".

This brings me to email that I spoke of earlier. This person had decided on Affiliate marketing as a home business. A good choice as far as I'm concerned, provided you know what you're doing. However, it was clear that they had read either little or nothing because their email indicated that they had paid to join an affiliate program. Why would anyone pay to sell someone else’s product? A perfect example of someone who had no idea, believing too much without finding out for themselves.

The information is there, and rewards can be lucrative, but you NEED right information and you need to know how to use it. True, information isn't always free, but generally, decent manuals and guides are very reasonably priced and, as I said, ALL decent ones have money back guarantees. It's well worth your while to get information you need before you jump in headfirst.

Ok let’s get onto even stronger stuff. For even bigger profit potential try and grab MASTER RIGHTS to books- this means that you can not only resell product but pass on resale rights to your customers. You see, there’s something comforting about buying a book with resale rights- that’s why people love to buy them. Offer a book with resale rights and you are selling not only to target audience but to resale rights crowd too. It can have a bumper effect on your profits!

Also decide on your pricing strategy- now there are different schools of thought to this but my take on it is that, initially while you’re trying to build your list, try and make it easy for potential customers to buy. Offer a good product with your own great sales pages, an exclusive special report and some neat bonuses in $10 to $20 page and you’ll generate a lot of interest- offer resale rights to whole thing and you practically force your target audience to buy. Clever huh?

This article really has disclosed some of most powerful tactics you can apply for success in resale rights game. Like most things, a certain level of perseverance and effort is required for you to succeed, but if you apply a reasonable amount of energy and do things just a little differently you have every chance of being in elite 5% of resellers who are minting a fortune everyday with resale rights.