Home Based Business Plan GuideWritten by Charles Fuchs
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Now you want to think about how you will market your home based business. Again, you can have best product and/or service going, but it won’t do you any good if you don’t market it. You need a marketing strategy for your home based business, and you need to plan for costs involved in making it a reality. You may only be thinking about flyers, circulars and posters to begin with, but they do cost money to produce. And you need to think about other ways as well. Radio, billboards, direct mail, email, Web advertising are all great ways to promote and market your product and/or service. It’s wise to do some research into what type of marketing tools work best for your type of home based business and use a combination of offline and online advertising. You may want to start with more inexpensive marketing methods and work up as you go. To do this, you’ll need to, yes, plan for that. Plan for how much you can spend at beginning and how much you want to add to your home based business marketing as it grows—which, with proper planning, it will certainly do.
Charles Fuchs http://www.charlesfuchs.com http://www.workathomesociety.com
I grant permission to publish this article, electronically or in print, as long as bylines are included, with a live link, and article is not changed in any way.
Copyright © 2006, Charles Fuchs, President of Vision Management Enterprise Inc., is an established online marketer who specializes in helping people start their very own Work at Home Based Business.
Starting is the hardest partWritten by Marsha Maung
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First of all, think about what you would like to do. For example, if you like scuba diving, do you think it’s possible for you to work from home teaching scuba diving or selling scuba diving gear? If you like to read, do you think it’s plausible for you to sell books online? If you type really fast, you think you can sell your secretarial or typing services to others?
Put yourself into your potential clients’ shoes – do you think you will pay for your own kind of services? Remember, you’re good at what you do so, you have to imagine that you’re NOT good at what you do. For example, if you are good at typing, you have to imagine those two-finger-peck-by-peck typers who ARE willing to spend some money to get someone to type out long documents for them. If you are willing to pay for such services, how much do you think you would pay for it?
And then, next thing you should do is to go to www.google.com or www.yahoo.com (or whatever favorite search engine it is of yours) and type in a relevant keyword. Research out our competitors. If I had to be really honest with you, I’d say send them emails and pretend to be a potential customer/client. Get a quote from them – not one but maybe, like, TEN of them.
If this is kind of money others are making from their own businesses, then you SHOULD be earning that kind of money as well.
I don’t have a lot of space to go into details today but I will divulge more information later on, so, do come back for Part II!!
Marsha Maung is a freelance graphic designer and copy writer who works from her home in Selangor, Malaysia. She loves nothing more than blowing bubbles in the park with her 2 kids, Joshua and Jared. She designs apparel and premium items at http://www.creativejooz.com and is the author of "Raising little magicians", and the popular "The Lance in freelancing". More information can be found at http://www.marshamaung.com