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___ 8. Buy ads in other e-zines. Again, search those directories for other e-zines whose target readership matches yours, and see their ad specifications and rates. Purchase at least three ads in a row for best results.
___ 9. Plug your e-zine in your e-mail signature. After your usual contact information at bottom of all your e-mails, be sure to include a two- or three-line plug for your e-zine.
___ 10. Get published in OTHER e-zines. There are dozens of Web sites where other publishers visit to pick up free content for their e-zines. Why not post YOUR articles there for them to use? You get free exposure and plenty of traffic back to your site.
___ 11. Do a co-op with other e-zine subscribers. You can cross-promote with other e-zine publishers on your own, or use an automated service such as Subscription Rocket.
___ 12. Try a pay-for-subscriber service. These services advertise your e-zine for you and bring you subscribers automatically for as little as 10 to 30 cents apiece. One with a good reputation is Lead Factory.
___ 13. Announce your e-zine to all of professional organizations and associations you're a member of. They usually allow you to make announcements in their newsletters or on their online bulletin boards.
___ 14. Advertise your e-zine on back of your business cards. In text, be sure to tell people how they can sign up for your e-zine.
___ 15. Become active in a few online forums where your ideal readers hang out. In your posts, position yourself as a resource in your area of expertise, and include a signature file that promotes your e-zine!
© 2003-2005 Alexandria K. Brown
Online entrepreneur Alexandria K. Brown, "The E-zine Queen," is creator of the award-winning 'Boost Business With Your Own E-zine' system. To learn more about this step-by-step program, and to sign up for her FREE how-to articles and FREE audio class, visit www.EzineQueen.com