Let’s presume that you’ve accepted my astute advice and opened a business account for My Great Company. Next on your to-do list is registering your domain name. Now you find that your company name is not available as a domain name- someone else has already snapped it up. No t to worry! You can register a name related in some way to your company - maybe something like www.mycoolproduct.com. Remember how name on your checking account will be name on your merchant account? Banks like to see web site name match merchant account name. If your domain name, www.mycoolproduct.com doesn’t match your account name of My Great Company, all you need to do is add that statement to your order form or shopping cart: Your credit card will be charged by My Great Company.

If your domain name is different from your company name, you can create awareness by splashing your company name all over your site. Of course it will be on home page, but including your company name on every page of your web site encourages your customers to remember you.

So make life easy for yourself and simplify tasks on your to-do list. When you’re deciding on your company name, see if it’s available as a domain name. You can check to see if it’s available here: http://www.aiswebhosting.com/regdomain.htm?co1866xhome . Once you find a domain name you want to keep, register it before someone else finds it! You can then open your checking account and merchant account when you’re ready.

* Lock yourself away for an hour or two and go through all 'Treasures' or 'Junk' you have been saving in boxes in attic, basement, garage, hope chest, mini storage or parents house.

* Remember plans you made right after high school, college, your wedding or birth of your children.

* Go through some of items that you have already purchased and forgot about, classes you took, pamphlets you put away or that were passed on to you?

* Ah, now some your past goals, hopes, and wishes that faded are starting to come back to you now, A! (My shot at trying to be Canadian :)

When you're done you should be able to come up with a few ideas that could turn into YOUR "Digital Information Product". (I came up with 3 just using 1st tip)

YOUR (DIP) that YOU are an Expert on, that a focused group of people would be willing to PAY YOU FOR.

Put information in your own words and remember 1 simple Direct Sales Rule when writing your sales letter:

1. Tell them what you are going to tell them. 2. Tell them. 3. Tell them what you told them.

Your main goal is to get up and running as quickly as you can!