In response, Laura Serbanescu, BitDefender Technology Partnership Manager, declared: “We are proud that one of most prestigious antivirus producers of Korea decided to use our technologies. I think that leap in performance will be immediately and easily noticed by customers. Certainly, this agreement will provide a sound basis for continued presence of BitDefender technologies in Korean market.”

Integration Is Key

Another factor to consider is how easily estimating software will let one go from estimate, to order, to invoice, and beyond. Without estimating/business management software, printers spend a lot time re-entering/re-writing customer or product information. Even with estimating software if you don’t have right system you could be left re-keying a lot of important information. This can be a major waste of time. That is why Cyrious Software has created their application to encompass this integration. This means first time you enter company or order information you never have to enter it in again, unless of course you need to make an update or edit. The “beyond” part is where Cyrious Software distinguishes itself from many of its competitors. Imagine having power of an entire marketing research firm at your fingertips. Cyrious gives you that power. Once you have company information and order history in Cyrious Software system, you can create queries that will allow you to separate customers into different segments, and provide you with an easy method to begin to target different markets. Once these segments are grouped, you can automatically e-mail, fax or print marketing materials to them. Whether it is a follow up letter, thank you note, or special offer, businesses can use software to help strengthen relationships with current/new customers and/or develop a stronger marketing strategy.