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1)Test everything works regularly.
2)Test everything works after making any changes, however small.
3)Test all downloads thoroughly. Things can happen that you may not ever know about problems with your ISP’s server, data corruptions etc.
4)Run dummy orders to check your shopping cart and credit card processing systems work (these rely on third party companies, so you may not know if they develop problems their end).
5)Check load time of your site, over a normal phone line. You may have a high speed connection, but most people are still connected via regular phone lines. They will go elsewhere if it takes 30 seconds to load your homepage.
6)Check all above, on as many different combinations of computer and browser as you can. Does it look and function as it should.
7)Encourage your customers to report faults –and reward them!
There’s so much choice out there, so don’t give visitors an excuse to go elsewhere – make sure everything about your site works –test it to destruction!
Robin Porter. RP Associates presents "The Internet Marketing Wizards": the tricks, tips & techniques of those who have made their fortunes online, are now revealed at http://www.theinternetmarketingwizards.com/index.htm?J2