Written by Bob Leduc

Continued from page 1

You'll get more sales and sign-ups by appealing to emotion than by appealing to logic. Your web site, sales letters, video/audio tapes and other sales tools should dramatizerepparttar emotional rewards your prospect gets from using your company's products -- or by becoming a distributor in your downline. For example, to promoterepparttar 102641 business opportunity, describe how a successful distributor spends his or her ideal day. Create a burning desire to begin enjoying this lifestyle.

TIP: Evaluaterepparttar 102642 effectiveness of sales tools available from your company or upline. If they don't produce results for you, develop your own. I know many MLM distributors who get a much higher response from postcards they created than fromrepparttar 102643 postcards supplied by their company.


Many prospects procrastinate after they makerepparttar 102644 mental decision to sign up with you. They get distracted by other things. Their interest begins to fade and they never do it. You can avoid losing them by rewarding immediate action and penalizing procrastination. I know of one distributor who refunds his sign up bonus to new distributors -- but ONLY if they sign up within 48 hours of receiving his "special offer".


Most prospects won't take actionrepparttar 102645 first time they investigate your offer. That's why it's important to collect repparttar 102646 contact information I mentioned in Step 2.

Follow up with new prospects every few days forrepparttar 102647 first week. If they don't sign up, store their names and addresses and follow up with them every month duringrepparttar 102648 next 6 months. You can often double your business volume by following up with prospects.

Copy this 5 step selling system to generate both new customers for your company's products and new distributors for your downline. It's highly effective. It's very low cost. And it works both online and offline.

Bob Leduc retired from a 30 year career of recruiting sales personnel and developing sales leads. For more information... Phone: (702) 658-1707 (After 10 AM Pacific time) Or write: Bob Leduc, PO Box 33628, Las Vegas, NV 89133

When to say "When" to an affiliate program

Written by Chuck McCullough

Continued from page 1
you will be able to appeal torepparttar merchant and ask them to consider increasing their payout to you. This happens a lot in this industry, especially if it is a good fit for both sides. Worse case you might be able to get away with telling them that if they don't cooperate with you, you're going to change to another program. Chances are they don't want to lose your business, and they will work something out for you. So now we've donerepparttar 102640 easy part and dumpedrepparttar 102641 programs that we know aren't appropriate for our site. What aboutrepparttar 102642 ones that are fairly targeted to our content and that our visitors might be interested in? How do we know whenrepparttar 102643 amount that we are going to earn doesn't justifyrepparttar 102644 time and effort to promote a particular program? I once read that you should give at least 3000 impressions to any given program before makingrepparttar 102645 decision to keep it or drop it. I don't quite agree with this statement. According to this, I post a banner on my site, and if it hasn't made me any money by 3000 impressions, dump it. We all know (at least I hope we do!) that there is much more to being successful with affiliate programs than just adding banners to your rotation. So how do we set a benchmark? This has to be determined by you. It is based on your website, your visitors,repparttar 102646 program, andrepparttar 102647 amount of effort you have put into promotingrepparttar 102648 program. Have you blendedrepparttar 102649 product offerings in with your content? Have you given personal recommendations for any ofrepparttar 102650 products? Have you displayedrepparttar 102651 links and/or graphics prominently so thatrepparttar 102652 majority of your traffic has a chance to see them? Have you mentioned new product offerings to your newsletter subscribers? If you can answer yes torepparttar 102653 majority ofrepparttar 102654 above questions, then you can make a determination as to how long to tryrepparttar 102655 affiliate program. If you've done these things and your visitors have passed right byrepparttar 102656 offerings for a decent time frame and nothing has happened...its time to move on! Find another program and give itrepparttar 102657 same due diligence. If you do this with each and everyone of your targeted programs, you WILL find a program that will perform for you! This process should be familiar to you...many, many internet marketers preach this concept...simply known as...TESTING!! Your online career is a series of continual tests. Try one product, if it doesn't work for you, get rid of it and try another one. After you have done this testing, then and only then, can you say "When" to an affiliate program.

Chuck McCullough is the editor of The AffiliateMatch Informer, a bi-weekly newsletter dedicated to teaching you how to make money through affiliate programs. For the latest news, tips, and articles visit his website at While you are there you can signup for his free newsletter, and search the affiliate program directory.

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