Guidelines for *Staying* in Business

Written by Robert Brents


Continued from page 1

7. State comments in a positive way. Choosing positive and motivating words when speaking with a client will show you are a skilled communicator, and it will keep your client interested.

8. Surprise every client (in a good way!). Give your new or existing clients something of extra value at no charge that will increase your worth to them in their eyes.

9. Gorepparttar extra mile. Always do more thanrepparttar 106563 client expects. While delivering a training program to a large telecommunications firm's customer service representatives, one ofrepparttar 106564 participants told me she had been having a problem getting hypertext links to open from her emails. I'd hadrepparttar 106565 same kind of problem before, so I took a look. An upgrade torepparttar 106566 company's email program had turned that feature off. I ran a quick executable from a Command Prompt window, and voila!repparttar 106567 problem was solved. That participant happened to berepparttar 106568 Manager of Technical Support. I now have a long-term contract to deliver a broad range of training for that company, plus I deliver several speeches atrepparttar 106569 company's conventions and meetings every year.

10. Be on time! One ofrepparttar 106570 most aggravating things to a client is when you're late or don't show up. Avoid saying, "I'll be there between 10 a.m. and 4 p.m." Your client's time is as valuable as your own. If you are taking longer than expected on a call, notifyrepparttar 106571 client that you will be delayed and give themrepparttar 106572 option to reschedule.

11. Be worthy of a referral. The next time you are working on a project for a client, remember, they are (usually) experts in their own fields and communicate with many other friends in similar businesses. Offerrepparttar 106573 client a referral fee or a discount for referrals. Put a referral code onrepparttar 106574 back of your business cards so you can track referrals as they come in.

Best Regards, Robert Brents, "The 80/20 Guy" http://www.RobertBrents.com For your free four-lesson e-seminar, How To Write, Publish, Market & Promote Profitable How-To Manuals, email mailto:freehowtoeseminar@sendfree.com Copyright 2001 Robert Brents and Blue Gecko Press.


PLORK: Creative Laziness, Part 1

Written by Robert Brents


Continued from page 1

GETTING INTO THE FLOW IS OK, JUST DON'T LET IT KILL YOU

Sometimes I do get caught up in work, plunging ahead at a feverish pace. At times like these, I dorepparttar hardest thing inrepparttar 106562 world for me - I force myself to take a day off and do absolutely nothing. Surprisingly,repparttar 106563 work still gets done somehow, often ahead of schedule.

By taking time out to recharge your mental, emotional and creative batteries, you can produce even more of value and worth. Even ifrepparttar 106564 results aren't apparent immediately, you're not idle. Your brain is working in repparttar 106565 background and your creative imagination is actually more stimulated by not being distracted by "busyness" -- part ofrepparttar 106566 negative legacy ofrepparttar 106567 Puritan work ethic. And have you ever noticed how similarrepparttar 106568 words "business" and "busyness" are?

LAZINESS IS TRULY THE FOUNTAINHEAD OF CREATIVITY

If you take some time to deliberately distance yourself fromrepparttar 106569 busyness ofrepparttar 106570 typical day, your subconscious creative mind can forge ahead unfettered. One ofrepparttar 106571 expressions I hate most fromrepparttar 106572 business world is, "Keep your head down and your tail up." What crap! Busyness will keep you from tapping into your creative potential. Don't feel you have to prove something by always appearing busy.

Remember Parkinson's Law? "A task will always expand to fillrepparttar 106573 amount of time available for its completion." The contrapositive of that might go like this: "A task will take only as long asrepparttar 106574 amount of time allowed for it."

So go ahead, give yourself a well-earned day off. What did your mother always say to you when you got so busy inrepparttar 106575 house you were driving her crazy? "Go out and play." Have fun. You'll be more creative, more successful, more prosperous.

Best Regards, Robert Brents, "The 80/20 Guy" http://www.RobertBrents.com For your free four-lesson e-seminar, How To Write, Publish, Market & Promote Profitable How-To Manuals, email mailto:freehowtoeseminar@sendfree.com Copyright 2001 Robert Brents and Blue Gecko Press.


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