Google bring Deskbar search to Windows desktop. Now any website can take advantage of this search technology.

Written by Michael Ginzburg


Continued from page 1

PromoClock has developed a new desktop search technology that turns your one-time visitors into steady traffic by allowing them to search your site directly from their desktops. To search your site, users simply type their search terms inrepparttar desktop search box and click onrepparttar 128316 "search" button. Users keeprepparttar 128317 search box running inrepparttar 128318 background at all times giving them constant reminders and opportunities to search and patronize your site.

PromoClock's desktop search box is not just a simple search tool. It is a full marketing application that brands and promotes your website directly on desktops. Each Search Box can be custom designed based on your logo, website images or even Flash presentations. Further enhance your desktop search box with custom menu entries, banner ads and even your own desktop icons. You may also send time-sensitive alerts for added usefulness and advertising exposure. Alerts can include site related tips, product coupons, company news, event notifications and more. For sites looking to entice users with more than just a desktop search, PromoClock is also a useful desktop alarm clock that tells time and activates personal alarms.

So has Google claimedrepparttar 128319 desktop search? Maybe for now, but with PromoClock's easy and inexpensive desktop search box, other sites will be soon to follow.

Reach author Michael Ginzburg at mailto:promo@promoclock.com or simply go to http://www.promoclock.com/campaign/search_clock for more information.




Improve your Website Through the Proper use of Tags, Alt Tags, & Attributes in Links

Written by Richard Zwicky


Continued from page 1

So why use them? The single most important reason to use these, aside from consistency of output, is forrepparttar search engines. The search engines weight different text within a page differently. We have found that terms used in tags are weighted heavier than regular text. This doesn't happen with using a attribute. The largerrepparttar 128315 text is (1 being largest, and 5 smallest size),repparttar 128316 more weighty or importantrepparttar 128317 key terms inrepparttar 128318 heading are viewed as being with respect torepparttar 128319 overall document. Userepparttar 128320 terms in these tags judiciously. Especially inrepparttar 128321 larger sizes. The search engines give these tags weight, because logically,repparttar 128322 header for a page, and for each section of a page conveysrepparttar 128323 concept of whatrepparttar 128324 entire document's focus is oriented towards. For this reason be very sure that you only use terms which you intendrepparttar 128325 web page to be found by.

Title Attribute Different from a tag, this piece of code really should be used by everybody, without exception, just for<IMG height=12 src="/the2.jpg" alt="repparttar 128326"> sake of being courteous. An example of a title attribute looks like this:<p><a href="http://www.sitepronews.com" rel="nofollow" title="SiteProNews - Webmaster Articles and Resources">SiteProNews</a><p>Note<IMG height=12 src="/the2.jpg" alt="repparttar 128327"> title="..." segment in<IMG height=12 src="/the2.jpg" alt="repparttar 128328"> hyperlink. Most people never use this attribute. The reason you should use it is simple: It's there for<IMG height=12 src="/the2.jpg" alt="repparttar 128329"> blind. Text to speech browsers read<IMG height=12 src="/the2.jpg" alt="repparttar 128330"> title attributes aloud, so that people who cannot see can still know what<IMG height=12 src="/the2.jpg" alt="repparttar 128331"> page being linked to is about. If your are linking to a web page about John Deere Tractors have your title attribute in<IMG height=12 src="/the2.jpg" alt="repparttar 128332"> link say so. <p>Using this attribute also has<IMG height=12 src="/the2.jpg" alt="repparttar 128333"> benefit of adding search engine related content. After all,<IMG height=12 src="/the2.jpg" alt="repparttar 128334"> terms you use will be highly relevant and specific; you have just added one more instance of them to<IMG height=12 src="/the2.jpg" alt="repparttar 128335"> page. Plus, it's one more thing in<IMG height=12 src="/the2.jpg" alt="repparttar 128336"> design of<IMG height=12 src="/the2.jpg" alt="repparttar 128337"> web site that will have been done right from<IMG height=12 src="/the2.jpg" alt="repparttar 128338"> perspective of<IMG height=12 src="/the2.jpg" alt="repparttar 128339"> search engines. The search engines look favorably on web sites that have taken<IMG height=12 src="/the2.jpg" alt="repparttar 128340"> time to get all<IMG height=12 src="/the2.jpg" alt="repparttar 128341"> details right. This simple addition to your web page may do little, or it may give your web site<IMG height=12 src="/the2.jpg" alt="repparttar 128342"> push it needs to move to<IMG height=12 src="/the2.jpg" alt="repparttar 128343"> next level in search results.<p>In Summary The three features discussed in this article are all simple and easy to implement throughout a web site. If you only do one thing, make sure it's<IMG height=12 src="/the2.jpg" alt="repparttar 128344"> title attribute: Anyone who is sight impaired will thank you. Getting all three right will help make your web site stand out, and your work stand out as that of a good web designer. They will also contribute to better search engine performance for your web site. <br><img src="images/ata.gif"><br> <p>Richard Zwicky is a founder and the CEO of Metamend Software, www.metamend.com, a Victoria B.C. based firm whose cutting edge Search Engine Optimization software is recognized as the world leader in its field. Employing a staff of 10, the firm's business comes from around the world, with clients from every continent. Most recently the company was recognized for their geo-locational, or GIS, along with their phraseology technology and context sensitive search technologies. <br><br><br></font></td><!-- google_ad_section_end --></tr><tr><td>    <a class="mlink" href="Google_bring_Deskbar_search_to_Windows_desktop_Now_any_website_can_take_advantage_of_this_search_technology_-28316.htm"><</a>Back to Page 1</td></tr></table><script type="text/javascript"><!-- google_ad_client = "pub-5766870852072819"; google_ad_width = 728; google_ad_height = 90; google_ad_format = "728x90_as"; google_ad_channel ="8831454965"; google_color_border = "CFB9A1"; google_color_bg = "CFB9A1"; google_color_link = "000000"; google_color_url = "431B02"; google_color_text = "431B02"; //--></script> <script type="text/javascript" src="http://pagead2.googlesyndication.com/pagead/show_ads.js"> </script> </td> </tr> </table> <table width="770" border="0" cellspacing="0" cellpadding="0"> <tr> <td> </td> </tr> <tr> <td height="48" align="center" background="images/bg_nav_bottm.jpg"><span class="style3">ImproveHomeLife.com © 2005<br> <a href="terms.html" rel="nofollow">Terms of Use</a></span></td> </tr> </table></td> </tr> </table> <script type="text/javascript"> var HASH_ESCAPED="%23"; function TrackIt(adUnit){ if (window.status) { var adDomain = escape(window.status.substring(6)); var pyPage = document.location.pathname; var params = document.location.search; var hasAnchor = params.lastIndexOf(HASH_ESCAPED)!= -1; params = hasAnchor? 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