2.Links either back linked or forward linked are now given a history data algorithm. This means that old or stale links that have not been maintained as fresh and updated information will be penalized. Dispose of broken or dead links. Rotate newer updated links to top of their perspective categories within your linking directories on a monthly routine bases.

3.Anchor Text now has its own score as well. When reciprocating links it is no longer acceptable to Google to have too many backward links using same key phrase. This is now considered “Anchor Spam”. Vary your anchor text using several different pertinent key phrases matching theme of your site.

4.The use of Third party Link Exchanges are now under their radar. Make sure your Link Directory is hosted on your server and not by a third party. All links should be relevant to your site theme. Organically grow your link directory; using artificial link injection will get you flagged.

Traffic Nodes are and how always been within good guidelines of all search engines. To find out what Traffic Nodes are and how to create one go to http://www.traffic-n-more.com/node/index.html.

Writing Articles: Write articles related to your main theme and post them to articles' directories. There are many websites exclusively dedicated to articles. You can use articles available on such websites on your website, which may have been written by webmasters like you and me, and can post articles which other people can read or reproduce on their sites. The more people re-print your article on their sites, better. It gives you advantage of one way linking. The webmasters who use your articles, will in reciprocation place your sites link at bottom of article along with your name. You can also promote your websites by hiring  professional companies, who will do all above and more for you and will charge you a certain amount for it. Some use software, some claim to do it manually. Depending on your budget you hire them. There are many more ways in between to promote your sites further which you learn as you proceed. Be sure about one thing, having a website on net is pointless unless its reaching your target audience. And for it to reach them or have surfers visiting your site, promoting your site is a must.

The author is Purva Mewar webmaster of two Work at Home Business websites. www.yesearnfromhome.com and www.work-at-home-earn-extra-income.com