Gone Fishing ???

Written by Anita Foley

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STYLE 2 - Serene and Sensible

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Which one appealed to you? Whichever it was, you may want to try writing inrepparttar 101111 other style if you find yourself always writing your adsrepparttar 101112 same way. If you want to catch different kinds of fish, you'll want to have different kinds of bait! You'll need ads that appeal to different people! I use a variety of ads written in a variety of styles. Some of themrepparttar 101113 experts would love and some they would hate. But, depending on where they are placed, they all work.

When you go fishing, you also learn that you can't simply baitrepparttar 101114 hook and throw it intorepparttar 101115 water and then just sit there. My Dad taught me how to "jiggle"repparttar 101116 bait, cast it out and reel it back in, "drag"repparttar 101117 bottom, and numerous other techniques to getrepparttar 101118 fish to bite. In your online marketing you’ll also have to apply some techniques to get your customers to bite.

You cannot simply write some ads and throw them around in a few places. You'll want to try different marketing techniques including banner ads, e-zine ads, classifieds ads, traffic generators, search engine submission, pay-per-click, and even FFA posting. And don't forget, you can use free advertising to test outrepparttar 101119 new "bait" and new "fishing techniques".

Sounds like a lot of work, doesn't it? So why bother? Forrepparttar 101120 same reason you keep going fishing. You know those fish are out there, and it's just a matter of time before you "hook"repparttar 101121 BIG one!

Anita Foley of http://Wealth-Happens.Tripod.com publishes a motivational ezine providing information & inspiration, articles & resources, opportunities & action plans for netpreneurs. Get Your M.B.A. (Motivation, Belief, Action) plan in every issue! Subscribe by email to: mailto:Wealth-Happens@GO-Subscribe.com

Are You A Copy Cat?

Written by Jerry Robertson

Continued from page 1

6. Show people what your product or service will do for them. You need to be specific. Saving 10 hours and $500 is better than just saying you are saving time and money. Also, make sure your claims are credible. There are so many bogus claims about making a huge income in a short period of time.

7. Try a different approach and be creative. People are naturally curious. Don't be afraid to think outside ofrepparttar box.

8. Fear of loss often outweighsrepparttar 101109 desire for gain. Good ad copy will use both arguements to get you to purchase their product.

9. Use short simple words and sentences. Here is a great site to find powerful ad words, go here: http://www.makingprofit.com/mp/powerwords.shtml

10. Finally, you need to constantly be testing to improve your ads. Don't ever be satisfied with your ad. Sometimes small changes will make a big difference in your sales.

With experience,learning how to write effective ad copy will make you a big winner. Following these tips will help you to get your ad noticed instead of being deleted. Read all you can about writing ads and soon, it will come natural to you.

Jerry is the ediotr of the free bi-weekly newsletters Elrob Search Engine Tips and Elrob Online Biz Tips.

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