Give Your Subscribers A Steak

Written by Ernie West

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by releasing new upgrades to their products. An ongoing revenue generator. There is no excuse for not publishing a newsletter. I put it off for a long time because of perceived challenges. Once I tookrepparttar time to look into it, I realized that there was nothing to it. I take it seriously, yes, but there is no real difficulty in actually doing it once you obtainrepparttar 124408 tools. I've been taking a look at some other sites onrepparttar 124409 Internet other than my own and I'm surprised at what I'm seeing. Some high-profile sites have an invitation to subscribe to their newsletter way atrepparttar 124410 bottom of their page, or otherwise hard to find, while others don't even have an invitation at all! Only a few sites "get it" and have a subscribe invitation atrepparttar 124411 top ofrepparttar 124412 page, immediately obvious upon arriving. Easy to find, easy to subscribe. I chose eGroups as a service to automate my newsletter because they make things easy. New subscribers do not have to go through an obstacle course or answer a bunch of personal questions in order to subscribe. Publish your own newsletter and grow your subscriber base through promotion. Design a professional site with your own domain name, and put your subscribe invitation atrepparttar 124413 top in plain view. Make it easy for your visitors to subscribe and they will, provided that you also impress them with high quality content on your site. See you atrepparttar 124414 top.

Ernie authors a free publication, the Inner Circle Biz Tips newsletter. Subscribe at his site:

Top 10 Ways To Get More Subscribers To Your Ezine

Written by Jim M. Allen

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5. Request referrals

Ask your subscribers to recommend your newsletter to their friends and family. Encourage them to forward your newsletter to people they know who might like it. A good number of those who receive it *will* subscribe.

6. Cross-promote

Put notices about your newsletter on your web site, business cards, up in your office, on your invoices, everywhere.

7. Announce, Announce, Announce

There are many, many announcement lists that inform readers about new ezines each and every day. Routinely submit your newsletter info to as many of these lists as possible... and do so at least once a month.

8. Ad-Swaps

Is there a ezine that you subscribe to that you like? Contactrepparttar editor/publisher and see if they would be willing to publish an ad for your ezine with one of theirs. Chances are they're as eager to grow their ezine as you are to grow yours.

9. Give Articles Away

Just like yours, there are a lot of other ezines out there that need original, high-quality content. So help them (and help yourself) by sending them some of your original articles. Most newsletters will give a short byline and include a link to your website or ezine subscription address.

10. Make it easy!

Above all, make it easy for people to subscribe. Include subscribe instructions in each issue, on your website, in you

place of business, etc. The more difficult it is for them to subscribe,repparttar 124407 greaterrepparttar 124408 chances are that they won't.

Jim M. Allen, business coach, speaker, & publisher of a popular bi-weekly ezine. Visit or subscribe by sending a blank email to:

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