Getting that Magical Click

Written by Fazly Mohamed

Continued from page 1

- TIP: Always put yourself in your visitor's shoes to testrepparttar effectiveness of an ad -

Brainstormrepparttar 108093 above well – pretend you arerepparttar 108094 visitor - this should give you some idea of how to get this step right. Most probable results torepparttar 108095 above would be to kick openrepparttar 108096 ads 3 and 4, and throwrepparttar 108097 rest torepparttar 108098 bin. Let's analyze what inspiresrepparttar 108099 above behavior. If you analyze closely, all ofrepparttar 108100 above but 3 and 4, doesn't tell anything other than something similar to "a great camera offer". Ads 3 and 4 speaks about getting your photos better. Do not promoterepparttar 108101 'product’ butrepparttar 108102 'benefit'. Customers buy benefits and not products.

2 – Develop Interest and PUSH torepparttar 108103 site -------------------------------------------------- Now you haverepparttar 108104 visitor looking for details. Tell and stressrepparttar 108105 benefits and features ofrepparttar 108106 product and whatrepparttar 108107 product has to offer for him/her. Sellrepparttar 108108 benefits and features. Never sellrepparttar 108109 product itself.

Proofread it, putting yourself in your visitor’s shoes, to verifyrepparttar 108110 letter truly capturesrepparttar 108111 interest ofrepparttar 108112 reader. This requires some skill and experience, but you will be fine with time. Visit a good sales page and read throughrepparttar 108113 first portion of it to get some idea on developing interest inrepparttar 108114 reader's mind.

TIP: If you are promoting an affiliate product, here is an easy way. Their sales pages are usually of high quality, as I said earlier. Read through and extractrepparttar 108115 most interesting part out and makerepparttar 108116 modifications accordingly, to fit intorepparttar 108117 context and put them in your ad.

All you need to do at last is, as it is obvious, to linkrepparttar 108118 target page, with something like “more.. ”. The length ofrepparttar 108119 ad can vary according torepparttar 108120 context / space you have. This is a good classified ad for example, to your reference.

------------ Make Your Photos Speak & Sparkle

Snaps arerepparttar 108121 memories of merriest moments of life. Why take blurring photos when you can produce high-quality lively ones that keeps your greatest occasions ‘as is’, even decades later? Find out HOW by visiting NOW – ------------

Getrepparttar 108122 style? I bet this captured your interest.

So lets wrap up. All you need to get more clicks at ad exposure is,

- Write a Killer Initial Appearance Line - Develop Interest and PUSH torepparttar 108123 site

I hope this article is informative to you. Have a nice day…

Thank You

Fazly Mohamed is a successful internet marketer and the author of some high quality publications. To get his valuable tips continuously, send a blank email to . You'll get a bonus report of the latest business model on the net with comprehensive information, if you join today.

Getting Results from Your Writing & Speaking

Written by Robert F. Abbott

Continued from page 1

1. What is your objective, what do you want to happen? Do you want more sales, reduced employee turnover, renewals by members? Be specific about your objectives, and if you can attach time and dollar values to them so muchrepparttar better.

2. What response of readers or listeners is necessary? What action should they take? What thoughts do you want them to keep in their minds? Do you want to reinforce existing thinking or behaviors? What do they need to do in terms of your objective?

3. Why would they respond to your message? It's all very well for you to have objectives, but you'll also have to offer something that provides value in their terms. Think of commercial broadcasting, which combines free entertainment with advertising messages.

4. What message content will motivate them to act? What subjects will provide that value to them?

5. How will you present that content? You can entertain, inform, consult, challenge, solve problems, and more.

6. How often will you have to repeatrepparttar 108092 message? In many cases, you'll need to make multiple contacts to getrepparttar 108093 response you want. Stockbrokers making sales calls, for example, figure on an average of five to seven contacts before a prospect becomes a potential client.

7. If you quantified your objectives, doesrepparttar 108094 value of meetingrepparttar 108095 objective exceedrepparttar 108096 cost of communicating? In a marketing context, for example, how many sales do you have to make to payrepparttar 108097 cost of your advertising campaign?

Going through these steps will start us onrepparttar 108098 right foot, because it pushes us to think about responses. And, when we're focused on responses, we're much more likely to communicate effectively.

Robert F. Abbott writes and publishes Abbott's Communication Letter. Each week subscribers receive, at no charge, a new communication tip that helps them lead or manage more effectively. Click here for more information:

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