By equal value it should be kept in mind your site with a google PR of 1 might be turned down by another site when you are asking for a link on a PR 5 page. Most webmasters I have contacted want relevant link exchange of similar value and many want non-competing links as well.

Some sites owners will consider creative partnerships. From my site (link near top of this article) if you browse to forums then notice at bottom of forums listing a section called “Hosted Partners Forums” with a “Go Get Links – Support” forum? This is a creative partnership between of my own sites. Many webmasters would find great value in trading traffic and links with partnerships like this.

This type of partnership allows you to have a place to promote yourself from a different domain and update information about your site. Every time you post in “your forum” you would also be increasing links back to your site. This kind of partnership gives host of your forum content so site remains active and search engine spiders stay interested.

There are many ways to develop linking strategies from one site to another reason why you should take advantage of them is obvious when you search google for information. Most searches turn up a few forum post and articles on first page of results. I know I often find relevant information when I follow a link to a forum post and then to another website.

Keep in mind that all ideas suggested here are in no way intended to be high maintenance projects. These are just things you can take a day to do at a few sites and then revisit more productive sites and add more as you see fit.

(3) Telephone Number in Shopping Sites: Most directories rate shopping sites without a phone contact as an affiliate sites. Telephone also plays a very important role in selling products to Internet shoppers. Most 85% of Internet shoppers may not buy from shopping sites that do not include a contact address or telephone number or both. One question that goes in shoppers mind is – what will happen if I need to call for help? For technical support, returns etc. The same emphases are placed by editors of most directories like Yahoo, Dmoz and other new directories.

Although this rule may not apply to some paid directories, but there are some paid directories that still adhere to above principle. Most paid directories may not refund your payment when they fail to include your listing in their directory.

(4) Listing with Right Title, Description and Keywords To Appropriate Category: Lay emphasis in Title, Description and Keywords you are using when submitting to directories. Make it a point of duty to study directory you are submitting to, prior to submission and find out how majority of their listings are placed. Use simple keywords or phrases that relates to your site content. Do not include keywords that do not relate to your site content, since most directories rely on keywords to structure results, placing wrong keywords may inflame some editors.

Since most major search engines these days lay emphasis on quality links from human edited websites like directories, make it a point of duty to do your homework and save time doing it.

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