Get lean, Mean and Green This SummerWritten by Susan Dunn
Continued from page 1 6. Try using a "sports drink." A study which appeared in April issue of "Medicine & Science in Sports & Exercise" reveals that "athletes stave off fatigue 37% longer if they drink sports drinks -- kind with electrolytes and carbohydrates in them. They also run faster, have better motor skills, and are mentally sharper". [reported on www.msn.com] 7. Do some reading on emotional intelligence to learn how to keep your attitude up, your energy high, and your focus sharp--optimism, resilience and intentionality. Go here for distance learning courses: http://www.susandunn.cc/courses.htm or http://www.addeq.com/ 8. If you're going through a transition, or need to, or simply need an energy-boost, get some coaching. 9. To get "green," know seasonal patterns of your particular consumers. For instance, if you work for a non-profit, summer's slow. Plan some seasonal outdoor benefits for whole family (doggie derby, swim-a-thon) or cool indoor diversions (fashion show, bowl-a-thon). Use extra time to plan ahead for big push in fall. Redo your brochures, revamp website, plan year's marketing strategy, and work ahead on newsletter interviews and articles. 10. Have special programs, courses and offers in place catered to needs of your particular consumer. For instance, if you're a parenting coach, anticipate need of parents for resources for summer activities for kids, tips on how to travel with kids, knowledge of resorts that cater to kids, how to get pet/house sitters, how to deal with problematical in-laws, what camp experience is appropriate for what age group, etc. Be prepared -- be lean, mean and green -- and watch your energy levels soar and money roll in.

Susan Dunn, M.A., Clinical Psychology is a personal and professional development coach who likes to help her clients make the most of their transitions. Email her for free ezine or visit her on the web at http://www.susandunn.cc
| | How to Choose the Right Service Provider for You ImmediatelyWritten by Susan Dunn, M.A., Clinical Psychology
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9. Other sounds. If there are sounds on website, or music played while you waited on phone, how does it affect you? Remember, this is totally subjective; there are no "right" or "wrong" answers. It's going to Core You and coming from Core Other Person. Was it C&W, classic music, or something else, and does this jive with you? Charles Schwab lets you listen to stock quotes. Southwest Airlines has humor. A church has C&W music playing while you wait. A coach has a recorded inspirational message. 10. The person who answers phone IS service. After I became established in field of marketing, I refused to work with a CEO who didn't get this concept. Whatever you're doing, whatever you're selling, person who answers phone call is entry into business. Pay close attention to this phase of choosing. Do you want to work with someone who is so emotionally illiterate that they have a rude, unintelligible, uninformed or provocative phone-answerer? 11. Some professions, such as coaching and therapy, offer a free initial consultation. Take full advantage of this opportunity and put your senses on full alert. Do they withhold information, promising what they will deliver if you sign up with them, or do they jump right in? Does their tone of voice and style appeal to you? How does office look -- too orderly or too sloppy or just right? What about colors? Are their lots of books and piles of paper, or nothing at all? What about prints on walls and photographs on desk? 12. Hard-sell and desperation. These are yellow flags. It's a catch-22 that once a professional is established and confident, they get more clients. So ... if they seem desperate for your business, it's a warning sign. In your search, keep your senses open to what you find. Sight, sound, smell, touch and feel, and let that important "6th sense" be your guide. After you do homework (check credentials, authenticity, training and expertise), it becomes a subjective sense of who will be a good "fit" for you. In today's competetive world, you'll find many who meet "homework" test, and from those, you can use your intuition to choose right qualified person to work with you. By getting in touch with your senses, this is what I mean. If it's a good fit you should feel right about it, your stomach muscles relax, you get goose bumps of excitement, you feel like opening up to this person and start saying things you might not ordinarily, you want to tell them things, you can't wait to see or hear them again, or make your next appointment, you feel sure they can do operation successfully, you feel hope and optimism about your stock investments, you feel like you've "come home", you can't wait to start working with this coach on this problem which suddenly seems lighter and more solveable. If it isn't right for you, here are some signs: you get a knot in your stomach, your blood pressure goes up, you flush or feel hot, you get a headache or stomach ache, you feel anxious (drumming your fingers, bouncing your leg, biting your nails), you get chills, hair on back of your neck stands up, you feel irritable--scratchy inside, you feel like taking a shower when you get home (to wash that stuff off), you can't wait to get off website or phone, or get out of office, you can't stand to look at them and resist eye contact. After you've done all analytical, logical homework, tune into your intuition to help you make right decision for you.

Susan Dunn is a personal and professional development coach who helps people develop their emotional intelligence and intuition. She teaches distance learning courses on these subjects as well. Email her for her free ezine.
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