Drive Traffic – The Internet can be a lonely place if you don’t drive traffic to your website. With so many sites out there, nobody will know you exist if you don’t promote your website. The quickest way to do this is with Google AdWords. The AdWords program is a Pay-Per-Click (PPC) arrangement, whereby you bid on certain keywords that you think web surfers might type into a Google search to find a product or service like yours. (For example, “Small Business Marketing” would be a term applicable to your business if you offered some type of marketing advice to small businesses). When someone searches on your chosen term(s) a small ad appears on right side of screen that links to your website. You only pay if someone actually visits your website.

A Google AdWords campaign can be up and running in less than 10 minutes once you have provided them with necessary billing information for your marketing campaign.

Using these three steps, you could realistically build a website, set up a basic e-commerce credit card acceptance facility, drive traffic to your site, and most importantly, generate revenue overnight. If you are serious about an online venture, your one-page site should just be a starting point. You’ll need to continuously build and improve your website to maintain a professional online presence. However, if you really need to get going in a hurry, you can use these 3 steps to get online in no time flat.

3. Target with laser precision:

Next go to www.google.com, use each of your keywords on search engines to find relevant sites. Here you can get as specific as you want. Say to pinpoint customers in your geographical region or by particular language, just use "advanced search" option or scroll down to bottom of search results page and use "Search Within results" option. You may repeat this procedure on other major search engines too.

4. Check And Advertise:

Visit all targeted sites and join mailing lists. Watch a few issues closely to get hang of it. Then:

- Take out top and solo ads in most relevant ones.

- Submit highly targeted and focused articles where accepted.

- Swap Ads where applicable.

- Propose a joint venture to partner in your affiliate program.

- Ask for a link exchange.

- Sponsor some event on ‘dead on target’ sites/ ezines.

Just a few hours of meticulous research could work wonders for you. You will save by eliminating untargeted ad expenses; and profit tremendously with maximum returns on your advertising efforts for a long time to come. So get smart. Target your customers.

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Shahnaz Rauf is The Editor of The Monster Twister– a Newsletter helping ordinary web owners achieve extraordinary heights without losing their shirts. To Subscribe mailto:themonstertwister-subscribe@snzeport.com Or visit her website at http://www.snzeport.com/research.htm

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