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3. The more focused your web site better your conversion ratio. If you are promoting 100 different products or services your CR's will be low. If you promote 1 product or service at your site your CR will be MUCH higher. With affiliate programs less better.
4. How often you promote your affiliate programs. The more often you promote each program higher your CR will be.
5. How many links on your site. The more affiliate links higher your CR will be. But do not get carried away here. Do not let your web site look like a flea market because your CR will be bound to go down.
By concentrating on these factors you should be able to achieve a CR of 1%. By doing these things even better you may be able to get it to 2%.
But do not expect CR to rise overnight. A visitor today may only turn into a sale in 6 months time. So make sure you have 12 months of data before properly assessing conversion ratio.
The most important thing is marketing your affiliate programs. More marketing means a higher CR which means more money for you.
So monitor your conversion ratio and make it your goal to improve it.
David McKenzie is the author of a new e-book titled "The Facts You Should Know About Affiliate Programs" Get a Free 5 Day Email Course http://www.1sthomebasedbusiness.com