"Generating Leads..And Multiple Streams of Income"

Written by Christopher Wright

Continued from page 1

Why pay a referral fee you ask? Simple. What you give up onrepparttar front end, you'll more than recoup later onrepparttar 125139 back end. How? Well, lets look at who they'll need after they've done business with you? Maybe they'll want to go on a honeymoon...which means they will probably want a good travel agent. Now, you contact (ahead of time, of course) travel agents and propose a similar joint venture torepparttar 125140 one you used withrepparttar 125141 jeweler. Only this time, you'll be receivingrepparttar 125142 referral fee.

We're not finished yet! Keep these names on file in your database, we'll be using them to generate other streams of revenue for our (um..I mean your :) business. You have their anniversary date...it wasrepparttar 125143 date you helped plan remember? Well send a postcard torepparttar 125144 husband about a week or so before asking if he would like some flowers sent to his wife's job (women love that). What about sending a postcard about a month beforerepparttar 125145 date offering a special discount on jewelry? Or maybe its their fifth or tenth anniversary and they've been talking about another vacation. Send a postcard a month or two offering a discount on a vacation package.

How will you be offering all these discounts on these services...through your 'joint ventures' you'll set up ahead of time! You're only limited byrepparttar 125146 time and effort you put into this strategy. Next time, we'll discuss how this technique can be implemented onrepparttar 125147 Internet.

Best of Luck,

C. Wright, Guerrilla Marketer "Free 100+ Ezine Article Database" www.GuerrillaPromotions.com/TrafficMagic.html


Promote Your Book Online with a Short Article

Written by Judy Cullins

Continued from page 1

5. Illustrate a need. Whatever your book's topic, show your readers why they need your information. If you have written a book on listening for couples, then in your short article, discuss how much is at stake for not listening, such as divorce.

6. Give a brief background ofrepparttar problem or situation you will solve. One book-coaching client has written a book, The Cure for Multiple Sclerosis. In it she shares that over 2 million people worldwide with Multiple Sclerosis are diagnosed incurable, that doctors are pressured to use pharmaceuticals, and thatrepparttar 125138 health industry is not about getting people well, but about making money.

7. Sharerepparttar 125139 problems that result. In The Cure for Multiple Sclerosis,repparttar 125140 problem is that most people rely on western medicine, which does not haverepparttar 125141 answers. Big money is not spent on alternative or complementary ways to prevent and cure chronic diseases, so people with problems get drugs that depleterepparttar 125142 immune system.

8. Giverepparttar 125143 solutions. Your book offers solutions to problems, just as your article must. Show your readers how to get excellent health, how they can write a book, make more money, or have better relationships. You may write a tips article with numbered short tips.

9. Show them where to getrepparttar 125144 solution and how. The article, "How to Listen at Work to Raise Career Success," needs to suggest where to go or what to do next to learnrepparttar 125145 skills. You may name a quality book to read (maybe your book!), mention a seminar or training, or recommend a coach. You may even mention a Web site address or 800- number.

10. Place your article on as many high traffic Internet sites and ezines as you can. People are looking for free information on web sites. That'srepparttar 125146 major reason they visit Web sites!

So, now that you know how to write a short article, put it to work for you to promote your book.

Judy Cullins: author, publisher, book coach _Ten Non-techie Ways to Market Your Book Online_ _Write Your eBook or Other Short Book-Fast!_ http://www.bookcoaching.com/products.shtml Subscribe to FREE ezine "The Book Coach Says..." mailto:Judy@bookcoaching.com

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