Free Sample Sales Letter: Example of How to Write a Persuasive Business Marketing Letter

Written by Alan Sharpe


Continued from page 1

You managerepparttar program using a simple card reader hooked to a personal computer at your dealership running our software. For an average auto dealership,repparttar 150629 start-up cost of buyingrepparttar 150630 system and operating it for one year is less than $2 per car sold that year.

Thatís whatrepparttar 150631 card does. Hereís what it does for you.

Please readrepparttar 150632 brochure Iíve enclosed forrepparttar 150633 compelling specifics. You userepparttar 150634 Sharpe AutoCards card to:

1. Close more sales by beating competitorsí discounts

2. Boost your service department revenue and repeat business

3. Multiply your accessories department revenue

4. Retain customers for years afterrepparttar 150635 sale

5. Attract potential customers and increase traffic in your showroom

6. Increase referral business

7. Increase revenue onrepparttar 150636 back end

8. Promote brand awareness of your dealership

The Sharpe AutoCards system is up to five times less expensive than competing offerings. Plus, you pay no transaction fees and you donít have to buy any annual maintenance contracts. I call that a win-win-lose proposition for you, your customers and your competitors.

Use your card today to receive free coffee and donuts for four.

The gift card you are holding in your hand has been pre-loaded with $10 worth of coffee and donuts. Get a first-hand demonstration of howrepparttar 150637 card works by inviting me to your showroom for a complimentary consultation aboutrepparttar 150638 Sharpe AutoCards system. Hand me your gift card, Iíll swipe it, process your transaction, and hand over your free coffee and donuts. Likerepparttar 150639 gift cards youíll use one day, this one can only be redeemed atrepparttar 150640 place of business onrepparttar 150641 card, which is to say, Tri-City Chev-Olds.

When is a good time for us to get together for coffee and a chat at your showroom? Call me at 123 456-7891 today and letís set up an appointment.

Yours sincerely,

[signature in blue ink]

Brad K Phillips, Director, Sales

Sharpe AutoCards

© 2005 Sharpe Copy Inc. You may reprint this article online and in print providedrepparttar 150642 links remain live andrepparttar 150643 content remains unaltered (includingrepparttar 150644 "Aboutrepparttar 150645 author" message).

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ABOUT THE AUTHOR

Alan Sharpe is a business-to-business direct mail copywriter who helps businesses attract new clients using direct mail marketing. Learn more about his services and sign up for free weekly tips like this at www.sharpecopy.com.


Direct Mail Response Rates Low? Eliminate these Mistakes

Written by Alan Sharpe


Continued from page 1

OFFER
You are offeringrepparttar same thing that your competitors are offering
Your offer is not specific
Your offer is not exclusive
Your offer is not relevant
Your offer is not valuable
Your offer is not unique
Your offer is not useful

CALL TO ACTION
You do not ask forrepparttar 150500 order
You ask forrepparttar 150501 order, but too late in your letter
You conclude by saying, ďIf you have any questions, donít hesitate to contact meĒ
You give too many ways to respondóor not enough

REPLY DEVICE
Your reply device is too cluttered
You do not tell prospects what to do to buy your product or service
Your reply device is not postage-paid

TIMING
You are mailing atrepparttar 150502 wrong time ofrepparttar 150503 year
Your letter is arriving onrepparttar 150504 wrong day ofrepparttar 150505 week
You are mailing too often, so prospects ignore you
You are not mailing often enough, so prospects do not remember you

© 2005 Sharpe Copy Inc. You may reprint this article online and in print providedrepparttar 150506 links remain live andrepparttar 150507 content remains unaltered (includingrepparttar 150508 "Aboutrepparttar 150509 author" message).

About the author

Alan Sharpe is a business-to-business direct mail copywriter who helps businesses attract new clients using direct mail marketing. Sign up for free weekly tips like this at www.sharpecopy.com.


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