Follow Up On Your Visitors & Maximize Your Sales

Written by Armand Melanson


Continued from page 1

Sales doubled simply by spending a few hours writing helpful articles on a topic you know plenty about. Even if you didn't know anything about a particular subject related to what you are selling, you could quickly learn everything there is to know about it onrepparttar Internet. Then you strip it down to a few short newsletters. Anyone can do it. And we haven't even talked aboutrepparttar 121277 lifetime value of these extra buyers - a portion of them will be repeat buyers whose repeat purchases will dwarfrepparttar 121278 sales revenue you get fromrepparttar 121279 initial sales. All of this because they subscribed to a simple newsletter. The technical side of running an opt-in email newsletter is pretty straight forward. There is common JavaScript to haverepparttar 121280 popup appear when your site loads, as well as createrepparttar 121281 cookie which will be used to prevent re-popping up duringrepparttar 121282 same visit. When your visitor submitsrepparttar 121283 form data, they are added to your email list database. Since most web startups don't have a dedicated programmer guy, you should outsourcerepparttar 121284 management of your mail list to someone else. Several companies offer newsletter management services for under $20/month. http://freeautobot.com/ http://www.getresponse.com/ http://www.aweber.com/ http://www.postmasteronline.com/ http://rapidreply.net/

The newsletter management software is really a beefed up autoresponder that automatesrepparttar 121285 subscribe, un-subscribe and mailout process. These autoresponders can be setup in a timed series so that an email goes out atrepparttar 121286 time of subscription, then another goes out 15 days later, and so on. Oncerepparttar 121287 process is in place, it is completely automated. All you have to do is postrepparttar 121288 newsletter articles torepparttar 121289 autoresponder software, and watch your subscriber base and your sales grow. ---------------------------------------------------- ABOUT THE AUTHOR: Armand Melanson is an emarketing consultant & author. For free marketing tips & articles you can re-use, visit him at http://lessworkmoremoney.com ----------------------------------------------------

Armand Melanson is an emarketing consultant & author. For free marketing tips & articles you can re-use, visit him at http://lessworkmoremoney.com


Testimonials Will Boost Your Sales - If You Can Get 'Em

Written by Armand Melanson


Continued from page 1

Q3: other products A3: better Q4: sections rating A4: dropshipping business plan and e-product guide Q5: GUI A5: excellent Q6: SE A6: I found lessworkmoremoney.com thru a newsletter. Q7: recommendations A7: none ----------------------------------------------------------- If you are not comfortable with setting up a web form, then use email. Setup an autoresponder which will kick off an automatic email with a link torepparttar download when people submit. Here is a sample form: To completerepparttar 121276 survey, follow these instructions: 1) Clickrepparttar 121277 "REPLY" button in your email program. 2) Type your responses betweenrepparttar 121278 brackets. 3) When finished, clickrepparttar 121279 "SEND" button. Once we receive your comments,repparttar 121280 free gift will be on it's way! To answer, type an X betweenrepparttar 121281 two brackets like this [X] 1.What is your overall rating of this product on a scale from 1 to 5 ( 5 beingrepparttar 121282 best)? [ ]1 - poor [ ]2 [ ]3 [ ]4 [ ]5 - excellent and so on... Whether via email or webform, make sure you automaterepparttar 121283 process so that it all happens without human intervention. You don't have time to be manually emailing people & with autoresponder software, you don't need to. You may be asking yourself how to sell any products inrepparttar 121284 1st place if you need testimonials to sell your product & you need to sell your product to get testimonials (makes me dizzy just thinking about it)? You make 'em up of course ==> NOT!!! You setup your website to sell, but you test market your product initially. Offer it at a reduced price or even for free. Offer powerful incentives to get people to tryrepparttar 121285 product. If you have an opt-in email list ( YOU HAVE TO HAVE ONE) & it is pulling in some subscribers, offer them (via email) an incentive for participating in a product survey. If your survey feedback tells you that your product stinks, then improve it & re-startrepparttar 121286 cycle. This should happen throughoutrepparttar 121287 life ofrepparttar 121288 product. Once you have a few testimonials under your belt, pop them onto your website & set your price to what you really want. But keep prompting for testimonials as long as you sellrepparttar 121289 product. ==>MARKETING TIP<== DON'T BURY THE TESTIMONIALS ON A LINKED PAGE!!! Make sure you embed short excerpts from your testimonials inrepparttar 121290 main page. Use them to add credibility & punch to your overall marketing copy. You should also have a link torepparttar 121291 full text of testimonials if they are not displayed in full onrepparttar 121292 main page. Ken Evoy has a great method for displaying testimonials using a drop down form. Check it out at http://myss.sitesell.com/nomore_9to5.html

---------------------------------------------------- ABOUT THE AUTHOR: Armand Melanson is an emarketing consultant & author. For free marketing tips & articles you can re-use, visit him at http://lessworkmoremoney.com ----------------------------------------------------

Armand Melanson is an emarketing consultant & author. For free marketing tips & articles you can re-use, visit him at http://lessworkmoremoney.com


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