Any website that makes it over long haul does so by quickly communicating main theme of website with a compelling headline or opening statement that pulls people into text.

Most people surf Web in "stay or bail" mode, meaning they constantly evaluate everything they see on whether they should keep reading or click away to another website.

The headline or opening statement on any website represents single most powerful factor to influence people to stick around and find out more, or hit their back button faster than you can say "Windows Blue Screen of Death!"

Finally, once a good website pulls a targeted visitor into text, they provide focused, benefit-oriented product information, articles and other content that plays to reader's built-in mental radio station, WII-FM (What's In It For Me)!

By providing narrowly focused content, website satisfies specific desires for audience and, if it's a topic of intense interest, holds their attention for an extended period of time and gets them to buy.

The next time you get a "great idea" for an ebook, Internet business, or someone approaches you with a "can't miss" online tech stock, pull out this list and use it to evaluate big picture.

Understanding how and why websites succeed or fail can help you predict ultimate fate of just about any online venture.

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http://www.freeclassifiedlinks.com/rm.html

To find similar programs, simply go to Download.com and search on "Link Exchange Software" for more programs.

2.) Find high quality Websites to exchange links with

There are a couple of ways to accomplish this:

- You can use software such as SEO Elite to find highly targeted link exchange partners.

SEO Elite - http://www.freeclassifiedlinks.com/seoelite.html

- Use Alexia to find high traffic link partners for your site.

Alexia is a very powerful search engine that allows you to:

* Search Web and other resources directly from your toolbar. * Obtain traffic and contact information for each site. * Surf more efficiently with related links for each page.

The information found on Alexia is very powerful, yet it can become quite time consuming contacting each Webmaster individually (Remember to automate as many tasks as possible).

http://www.alexa.com/

- Subscribe to these reciprocal links newsletters:

Elite Links - http://www.freeclassifiedlinks.com/elitelinks.html

Zebulon Exchange of Links - http://www.2000clipart.com/zelus/index.htm

Each newsletter is packed with Websites looking to exchange links.

3.) To keep track of your link popularity, visit:

http://www.linkpopularity.com/

You will see a major spike in traffic to your Website within a few short months of starting your link campaign.

It is important that you set aside a day or two each week to run your campaign.

Remember, you will only get of your campaign, what you put into it.

Copyright © 2005 Jason Tarasi