Here are five options that a resale rights marketer can use to maximize potentials of any products he plans to resell.

1.Re-brand, repackage, resell. If resale rights marketer holds master rights to product, he could name himself as author, change a few things here and there, and sell product as something new.

2. Buy and sell. The resale rights marketer can also partake of most fundamental principle of profit: buy low, sell high. In our illustration, resale rights marketer bought master rights to product for $25. He could sell same master rights for a higher amount.

Or better yet, he could sell product itself to many interested buyers at a price that he would deem sustainable and reasonable. Imagine if he succeeds on selling product to 90 people for $10 each. That’s $900 from a $25 investment!

3. Divide and distribute. The resale rights marketer can also divide product into several components, and sell or use them individually. An e-book, for example, can be broken down to a series of articles which can be used as auto-responders, e-zine content, or chapters for other e-books.

4. Use it as a freebie. If resale rights marketer holds master rights to product or is otherwise allowed by license, he could bundle it with another one to increase latter’s value and justify a higher selling price. Or he could use product as a freebie in a viral marketing campaign he is employing.

5. Have it auctioned. If resale rights marketer holds master rights to product or is otherwise allowed by license, he could have product auctioned to highest bidder. This would allow him to earn more than what he originally paid for!

There are many other ways by which resale rights marketer can earn through this trade. The possibilities are only limited by his imagination!

Sean Felker is the publisher of the very successful and popular Work at Home and Making Money on the Internet blog: http://making-money-online.blogspot.com

“Heavier-than-air flying machines are impossible.” Lord Kelvin, president, Royal Society, 1895

“640K ought to be enough for anybody.” Bill Gates, 1981

Question: What would make experts and people with great minds like ones just quoted make such 'humorous' predictions?

The answer is one word: The blinding power of PARADIGMS.

Even experts and professionals are sometimes unable to look past their own paradigms.

What exacly is a 'paradigm'?

A paradigm is a set of rules and regulations (written or unwritten) that does two things:

(1) it establishes or defines boundaries (mental, behavioral, etc.); and (2) it tells you how to think anc behave inside boundaries in order to be successful.

Paradigms determine how people perceive world. People see best what they are 'supposed' to see. Prevailing paradigms determine that.

Also people see poorly, or not at all, information and data that does not fit into such paradigms. They are literally unable to 'see' things right before their very eyes.

Here's what you have to know:

The future of your business exists just outside boundaries of your industry's prevailing paradigm(s).

Free yourself from mentally enslaving and paralyzing power of prevailing paradigms and you'll see how easy it becomes to come up with amazing discoveries and innovations.

A paradigm shift occurs when there's a breakout from an old paradigm into a new set of rules.

Therefore, to be able to see future and make accurate predictions, you have to:

I. Think twice before you say 'impossible': Remember, advances in technology are making impossible possible. What is “impossible” today is so only in context of present paradigms.

II. Look past prevailing paradigm(s).

III. Watch rule breakers: Keep a close eye on professional people messing with rules, because that is earliest sign of significant change.

And when rules change, whole world can change.