5. Encourage repeat business--Newsletters remind people of your presence; let them know you are still alive and kicking.

These are some of most important benefits newsletters offer. If you give issue further thought and consideration, you will surely come up with more. As for now, you have begun to understand answer to that eternal question, "How will a newsletter benefit my business?"

When you have decided then how your ezine will look, save a template in note pad, then you always have it and all you have to do is plug in information, article, ads whatever. This will save you lots of time for when you need to put out your next newsletter.

Step #3 How to get Subscribers

When trying to build your subscriber list, one of best methods is giving something away for free in return for their email address. For my opt-in list I offer one of my eBooks for free when people sign up. But this could be a free report on your product, or a free email course, whatever case may be, it's best and most affective approach.

Make sure once you get your ezine going to also include in every issue a opt-in address. That way you can also tell people to pass along your ezine to friends and you have opt-in address included. You can get a few subscriptions this way as well.