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You can easily promote your web site by using traffic generators. I’m not talking about magic bullets or hocus pocus schemes either.
They could be free e-zines, a service, e-book or contest etc. Giving away traffic generators gives you opportunity to get free advertising by including your ad on them.
Take it one step further and make it viral. Write a short ebook and give away distribution rights. Other webmasters are generally receptive to promote quality content! .
I sweetened deal for my subscribers by adding a viral ebook, PPC Cash Bonanza and an issue-by-issue contest for free advertising in my newsletter, Ranking Report.
There are literally hundreds of online directories that will also let you submit your freebie information. Remember; let other people give away your traffic generators.
Email Discussion Groups
Posting messages to e-mail discussion lists is another great way to promote your web site.
An e-mail discussion list is a group of people connected together via e-mail that can communicate with one another.
When you post a message to a list always make sure you include your signature file at end. Include an attention getting sentence why they should visit your web site. Just like a headline. Make it provocative and compelling!
There are many more ways to promote your website. If one of these methods doesn’t work for you find another, but whatever you do… do something.
Once you've committed to taking action everything you do online from sending emails to blogging or even just surfing web, should be motivated towards producing more visitors to your web site and referring prospects through promotional means.
Do nothing… get nothing, do a little & get a lot!
Lawrence Deon is an SEO/SEM Consultant and author of the popular search engine optimization and marketing model Ranking Your Way To The Bank. http://www.rankingyourwaytothebank.com