1. Build subscribers to your newsletter and keep sending them back to your site for something; offers, content, freebies. These will be your best customers: your best sales force. Concentrate on building rapport with them and above all make it real easy for them to recommend your site. Consider http://recommend-it.com and give them an incentive for doing so.

2. Submit to search engines once a month. Your daily chore is to ensure that your site is fresh, your META tags in place, your links live, etc. I recommend http://SelfPromotion.com You can use it for FREE or pay a small amount to have your details kept in system to simplify repeat submissions. You will find all information and guidance you'll ever need right there and this service works. You get listed.

3. Concentrate on getting reciprocal links with other sites which are similar to and complimentary to yours. There are specialist directories for finding people who want to swap links, try http://www.swap-resources.com or use search engines and find out who is linked to your competitors. Write and propose swaps to webmasters. You'll get as much, if not more, targeted traffic from these links than you will from search engines, plus having links back to your site will improve your ranking on latter because of way link-popularity algorithms work. Make sure those who link to you are listed on search engines. Do it for them if they are not.

4. Once a day, submit classifieds ads, promotion to lists and newsgroups (only where appropriate).

5. Repeat steps 1-4 incessantly.

Let them know that your marketing research suggests that your customers would be willing buyers of THEIR products - and their customers could benefit from things you provide. Ask them if there is anything specific they would like you to mention about their website, and offer to write something really nice about them when you add their link.

Do you think anyone will flame you for doing this? Won’t they look at your site? Hasn’t everyone heard about how important it is to exchange links on Internet? But don’t misunderstand, this is not a trick or ploy, you must truly feel that you can provide some mutual benefit to each other.

The sure-fire way to make this even more effective is to add a link to them yourself. Do this first, before you contact them. Say something wonderful and glowing, give them a tremendous endorsement, mention things on their website that you liked, encourage your visitors to take a look at their site.

Will people click immediately on your site when they hear that you have added a link to their website? Will they look for their link? Will they beam when they read what you said about them? Will they tell other people about your website? Will they add a link to their page cross-promoting you? Will they be open to discussing joint-ventures and other cross-marketing opportunities? You bet! In fact they will do anything you suggest that is easy for them to do.

Follow-up with people after you have placed their link. Do they see some value in furthering relationship? Would they like to be placed on top of your list? What can they do for you that would make you want to promote them even more? Ask question . . . you’ll be very pleased with answers!