Continued from page 1
Here you go: Spend less than you make.
That's right! Simple math creates millionaires on Internet!
Regardless of market, size of your enterprise, or nature of product or service you sell, people who make money online spend less than they make in revenue.
The companies that make money are ones who let someone with basic math skills run advertising department!
** People don't buy refrigerators online! **
That's right, most people don't buy refrigerators online, but to look at way some companies operate, you'd swear they did.
Here's how people use Web to buy a refrigerator (or any other major purchase): they go online, research different models and prices, look for a local store, go to store, and buy one.
Companies that use web to make money (instead of wasting it by bucket-load) understand difference between closing sale online and providing information that leads to making sale at a physical location.
** The quick and dead! **
People who buy online have little or no patience.
They go online to get information NOW, or to place an order NOW, or to get their questions answered NOW!
The online world is a "right NOW" world, where wait times get measured in seconds and people get mighty testy if their needs don't get met immediately.
Speed, not size, determines victor in e-commerce because businesses that meet people's immediate expectations as quickly as possible (if not faster) ultimately win.
Jim Edwards is a syndicated newspaper columnist and the co-author of an amazing new ebook that will teach you how to use fr^e articles to quickly drive thousands of targeted visitors to your website or affiliate links... http://www.turnwordsintotraffic.com