Furthermore, some sources of protein – such as fast food burgers – may indeed contain a desired amount of essential amino acids, but excessively high amount of calories, unsaturated fats, carbohydrates, and other unwanted elements make them a thoroughly unwise eating choice [iii].

The goal – one that has been sought for decades -- is therefore to identify a food source that provides consumers with a healthy, convenient, inexpensive, appetizing, and complete source of protein.

Fortunately, despite significant delays in bringing a worthy product to consumer marketplace – delays due to scientifically pointless search for single best source of protein -- there are some innovative nutritional supplements that are achieving this goal. These products offer consumers a complete amino acid profile derived from a combined mix of protein sources. Some of these evolved products – albeit a very limited number of them -- are even able to meet other consumer criterion: convenience, affordability, palatability, low-calorie, and high nutritional (e.g. vitamin enriched) content.

American health dialogue will continue to be populated with “best” lists, and in many ways, these lists are quite useful timesaving devices. However, there are obvious situations where relentless pursuit of “best” of something can actually cause more harm than good when there is, in fact, no “best” of something to speak of. In world of protein and diet, this is clearly case: there is no single best source of protein. Only a balanced mix of protein sources will achieve goal of delivering body’s critical protein requirements. Fortunately, more nutrition experts are starting to acknowledge this scientific truth, and it is a trend towards intelligent health that is expected to continue.

About Protica

Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. Information on Protica is available at www.protica.com

You can also learn about Profect at www.profect.com

[1] Calcium caseinate is created via acidification of skim milk.

References

[i] Source: “Protein in Diet”. DiscoveryHealth.com. http://health.discovery.com/encyclopedias/1931.html

[ii] Source: “Essential Amino Acid”. http://en.wikipedia.org/wiki/Essential_amino_acid

[iii] Source: “Supersized Nation: Bigger Burgers Still Rule”. WebMD. http://my.webmd.com/content/article/98/104952.htm?action=related_link

Copyright 2004 - Protica Research - http://www.protica.com

About Protica

Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. You can learn more about Protica at www.protica.com -- Information on Profect is available at www.profect.com

Epidemiological studies, by McKenzie and others, also suggest that dietary protein intake of up to 20% of athletes may be below levels recommended for sedentary individuals. Then there is always ambiguous quality and absorbability of a dietary protein. Just eating proteins in diet does not ensure that they will provide all essential amino acids in adequate quantities. Given vital role that proteins play in metabolic and physiological response to aerobic stresses of endurance sports, and uncertainties regarding dietary protein intake, a protein supplement like Profect®, can go a long way in improving performance.

Adequate training and a Profect diet will take endurance to its limits, to levels where aerobic metabolism stimulates release of enkephalins, human equivalent of opium. These enkephalins produce natural high that is often referred to as ‘flow’. As long as metabolism remains aerobic, mind is flooded with enkephalins and systems function in harmony. In ‘flow’ capacity seems endless and fatigue non-existent. Profect, perfect protein supplement can do that for you.

About Protica

Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. Information on Protica is available at www.protica.com

You can also learn about Profect at www.profect.com

References

1. Tarnopolsky M.:Protein Requirements for Endurance Athletes Nutrition 200420:662– 668.

2. McKenzie S, Phillips SM, Carter SL, Lowther S, Gibala MJ, Tarnopolsky MA:Endurance exercise training attenuates leucine oxidation and BCOAD activation during exercise in humans. Am J Physiol Endocrinol Metab 2000278:E580

3.Bowtell JL, Leese GP, Smith K, et al. Effect of oral glucose on leucine turnover in human subjects at rest and during exercise at two levels of dietary protein.J Physiol 2000525(pt 1):271

4. Young VR, Bier DM, Pellett PL. A theoretical basis for increasing current estimates of amino acid requirements in adult man, with experimental support. Am J Clin Nutr 198950:80

Copyright 2004 - Protica Research - http://www.protica.com

About Protica

Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. You can learn more about Protica at www.protica.com -- Information on Profect is available at www.profect.com