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The Cons
The use of free services is usually tied with advertising. If free webhosting services are used for setting up of a mass of mini websites, it is always combined with a free subdomain and with pop up ads at
hosted free website. Websites with a subdomain, however, usually are denied for inclusion by web directories.
The user of a free hosting service has to accept mailings. Otherwise free service can be stopped. Many, many more ad mailings and pop up’s are result of use of free services.
The customer has to wait weeks, even months until website gets a free directory listing. Free classified ads are lost in mass of free ads. The internet merchant cannot sustain with free services and free gifts. The customers have to buy and pay at last to make internet marketing viable. There are a lot of freebie hunters, but paying customers are needed at last.
Conclusion
Free services and free goods are a fine matter. An internet merchant, however, should not use keyword “free” often. It is enough, if word free appears on a spot at website, where free gift is offered. It should not be used in list of keywords for search engine, directory submissions and classified ads in order to avoid too many hunters of free services.
Lil Waldner is a business economist. She is experienced in project management and marketing. She has worked for public entities as well as for private companies. She has worked as editor of newspapers and she has written booklets and essays with economic and public issues. Visit her web sites: http://affiliatechain.com or http://www.store-owner.com/owner/lwmall
