"Explode Your Sales With Banner Ads!"

Written by A.T.Rendon

Continued from page 1

1. Highly Targeted.

You must know who is in your market is in order to effectively target your ad campaigns.

Your banners should be placed on web sites that will have visitors similar and precisely to what your market needs.

2. Performance Based.

Internet advertising allows for interactivity. The consumer can take action, which is why banner ads that includerepparttar simple phrase, "Click Here" have a greater ratio of success.

Any banner ad that does NOT have a call or request to action will be a waste of good advertising space and money.

3. Branding.

The old banner ad model just called forrepparttar 100995 viewer to take action to click-thru to your web site.

Now you need to convey your product "Brand" so that viewers will remember it when they findrepparttar 100996 need to visit you inrepparttar 100997 future.

Web site domain names which convey this "Branding" can now be more effective than ever.

The 468 x 60 banner remains far and away repparttar 100998 most popular advertising form onrepparttar 100999 Internet. Current pricing ranges from $20 to $45 per thousand exposures.

Even better arerepparttar 101000 FREE Banner Ad Exchanges that are available.

Yes, believe it or not, there are still many FREE banner ad exchange programs that can bring you a steady flow of targeted traffic to your site.

And, do not worry if you do not have a banner ad to use for exchange because there are still many good FREE banner creation sites available online.

For a FREE list of "FREE Banner Ad Services!" via auto-responder, send a blank email message to: mailto:banners@emailexchange.org

Make sure to take advantage of these FREE banner resources so you can have your ads working for you in this still vital method of ad exposure online.

Userepparttar 101001 above "KEY" ideas for your banner ad campaign and you will explode your sales online.

A.T.Rendon is an entrepreneur and published writer. Subscribe to FREE Business Classifieds Newsletter & receive FREE online access to our Password Protected "FREE Submit To Over 2.7 MILLION FREE Ad Sites!" mailto:subscribe_fbcn9@emailexchange.org Visit us at: http://emailexchange.org/?Articles

Banner Design Tips

Written by David Callan

Continued from page 1

4. Good ad copy This one is kind of a given, but you should always include good ad copy in your banner, lots of fancy animation and pictures won't entice them to click, they look after grabingrepparttar attention ofrepparttar 100994 visitors. It'srepparttar 100995 actual text that will get people wanting to check out your product. Try to emphasisrepparttar 100996 benefits, not features of your product or service. Tell people how your product will make their life easier. Keep your wording short and concise, if you can use words that have be proven to attract people such as 'free','proven' and 'secret' do.

5. Fake factor Many ofrepparttar 100997 very successful banner ads of late have incorporated some kind of fake elements in them. There are various fake element's banner designers can use, such as fake scroll bars, fake text links, fake selection boxes, fake text boxes, fake submit buttons to mention just a few. Banners with fake elements perform so well because people think there clicking on a link to go to another page onrepparttar 100998 current site (as inrepparttar 100999 fake text links) or they think they are click on a button, but in fact they are actually clicking on a banner with a picture of a button and text link.

These fake banners are made usingrepparttar 101000 Print Screen button usually found onrepparttar 101001 right side of any standard keyboard. Simply open a webpage or application and press 'print scrn' then croprepparttar 101002 image aroundrepparttar 101003 button or scroll bar area (the area you want to fake) and then paste it into your banner, and that's it, you have fake elements in your banner. Alternatively designers simply draw buttons, scroll bars etc. using their graphics program.

Well there you have it,repparttar 101004 five most important pointers to remember when desiging banners. I'd normally endrepparttar 101005 article now but before we end, I want to talk about targetting your banner.

Always, always place your banner on sites that cater for your target audience (ie -repparttar 101006 people most likely to buy your product). There's no point putting a banner for a new golf club you sell on a site dedicated to software, visitors torepparttar 101007 site simply are not going to be interested and you're just wasting your money. You should be aiming to placerepparttar 101008 golf banner on golf course websites, sites like PGA.com, generally golf related sites, this way you are much more likely to make money. If you are not exposing your banner to your target audience, none ofrepparttar 101009 above tips and tricks can save you.

David Callan - admin@akamarketing.com David is the webmaster of http://www.akamarketing.com. Visit his site for free internet marketing articles, advice, ebooks, news and lots more.

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